Ride AI

77: Talking the future of Mobility-As-A-Service with Jake Sion, COO of Transit


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This week Oliver interviews Jake Sion, COO of Transit. We talk micromobility, mobility as a service and the interplay between the two as well as the wider mobility landscape and how software can infuse intelligence into it. After last weeks’ discussion on Adwords, Google maps and mobility, it’s a topical discussion.
Specifically, they cover:
- Transit - what they do, services they integrate with, number of cities, and who they consider their customers.
- How Jake sees the landscape for mobility as a service developing 
- The Transit UI starts with the question ’where are you going?’. They talk through that design decision and why it isn’t actually the primary use case for Transit.
- They talk through data standardisation such as MDS and GBFS, why it matters, why it's such a political battleground and the importance of a non-profit organisation called Mobility Data in setting standards for interoperability.
- The state payments and how Jake sees it developing.
- Why the forcing function for mobility-as-a-service is unllkely to be driven by technology.
- How micromobility plays into the discussion about mobility as a service.
- They talk about funding for the mobility-as-a-service space and the long term viability of the business model.
...more
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Ride AIBy Oliver Bruce and Horace Dediu

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