I have a question for you. Do you know your target niche? Your target audience & ideal client avatar are really really essential for many reasons. Whether you’re a speaker, entrepreneur, content creator, a marketer, or any other field, you must know who you’re speaking to. There are so many things that changed since the pandemic. In this episode I talk about 5 compelling reasons you need to know to uplevel your business or future business in today's changing landscape. Are you moving with the times? Let’s talk about it.