The Exchange-Presented by Olam Coffee

#8 Ristretto: Mark Talks with Martell from Sepia Coffee Project


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Takeaways
  • Sepia Coffee Project is a black-owned roastery in Detroit.
  • Martell Mason transitioned from coffee trading to roasting during the pandemic.
  • The coffee market is volatile, but staying focused is key.
  • Building relationships in the coffee community is essential.
  • Transparency with partners helps navigate market challenges.
  • Detroit has a growing coffee market with many opportunities.
  • Sourcing diverse coffee blends is important for differentiation.
  • Small businesses should prioritize their core offerings.
  • Don't panic; take time to understand the market.
  • Community engagement is vital for the success of coffee businesses.
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The Exchange-Presented by Olam CoffeeBy Mike Ferguson