Leigh Eam, Brand Manager and Designer, Eleven Workwear

In this episode of Tradie Success, we’re going to talk about your brand. By that, we don’t just mean your logo or the colours you use. It’s your values, your beliefs, and your first impression.

First impressions count. They tell customers whether or not they can trust you, and a daggy T-Shirt and ripped jeans isn’t promising. We’ll discuss the value of investing in quality workwear with Leigh Eam from elevenworkwear. Stay tuned till the end – we have a seriously great offer for you!

0:27

What is your brand?

0:53

The first element of mindset is believing in yourself. Find out what the second element is.

2:55

Why looks are very important

3:35

The consequences of a bad first impression

3:49

How are you supposed to look? Clean, comfortable and identifiable

4:30

Benefits of quality of workwear

5:00

What we will discuss with Leigh Eam from elevenworkwear.

6:20

How does workwear fits into tradie success

7:17

Workwear is a fantastic marketing tool

7:50

Workwear should meet safety and high-visiibility standards

8:50

What’s the difference between cheap and high quality workwear?

9:40

What are some of the protective features?

10:44

What kinds of products are on offer?

11:56

The industries that can benefit from elevenworkwear

12:55

Where you can learn more about elevenworkwear products

13:20

The trade up campaign. Try before you buy!

14:26

Special offer runs for two weeks only

16:35

Three key takeaways

To sum up – think about the impression you are making on others. Do you want them to be to focus on your appearance and wonder how this equates into a trustworthy competent person, or do you want them to focus on you and the grea...