In today’s episode with Karim, we're going to explore one of the universal laws in terms of business. It's one of the most common laws that in fact, it made a kind of revolution when it was highlighted in the early 1900s by the Italian economist Vilfredo Pareto.

Karim is going to talk about the 80/20 law. In 1906, the Italian economist Vilfredo Pareto has introduced the Pareto law, many of you know it as the 80/20 law or the law of few.

It is one of the most important laws if not only in economics, in business, in life in everything.

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80/20 law, and how to apply it in our coaching business, whether in the business itself or in the sessions and everywhere else.

This law was in fact a great revelation.

You will recognize that we are using it everywhere, business, family, etc…

80% of the work within the organizations is done by 20% of the employees.

80% of the sales value is made by 20% of the customers.

when it comes to roads, 80% of the traffic within the city or the country, it's happening on 20% of the roads

The law is applied to almost everything.

It's important to highlight that sometimes maybe it's not just at 80/20 it can be like 85/15, 90/10 or it can be like 75/25.

When it comes to us as coaches considering this law, we will figure out that 20% of our existing clients are behind 80% of our income.

We need to focus on the 20%, which is generating 80%.

We need to add more value and focus more on that 20% because they are generating 80%.

We need to build our business according to the 20% needs.

The whole concept is around using this law of 80/20 in our benefits in a way to maximize our outcome.

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