Key Takeaways

Importance of Personal Branding: Your personal brand is your name, your face, and how you make people feel. It’s crucial for standing out in today’s market.

Elements of a Strong Personal Brand :

Building Trust, Interest, and Reason :

• Interest: Engage your audience with relevant and intriguing content.
• Trust: Show up as reliable, credible, and professional.
• Reason: Highlight your unique value proposition.

Creating Connection Posts :

• Use high-quality, current images and videos that reflect your brand.
• Share personal stories and behind-the-scenes content to build a deeper connection with your audience.

Inviting Your Audience on the Journey :

• Share behind-the-scenes of your work.
• Highlight client testimonials and success stories.
• Offer calls to action like sending a DM or signing up for a freebie to engage your audience further.

Resources:

• Instagram- https://www.instagram.com/shellyniehaus/
• Simple Shifts Newsletter: https://midlifemadesimplepodcast.com/tips
• Women Entrepreneurs In Prayer Call - https://midlifemadesimplepodcast.com/prayer