In episode 82 of the For Sale By Owner Podcast, also known as the FSBO Smarts Podcast, host Steve Klein shares five essential fall-season strategies every FSBO seller should use to stand out in a cooling market. Fall creates a unique blend of opportunity and urgency—buyers want to move before the holidays, and homes that feel bright, warm, and well-cared-for have a major advantage.

Steve breaks down what matters most this time of year—from curb appeal to pricing to buyer psychology—so your home doesn’t just get seen…it gets chosen.

Key Topics Covered:
🍁 Why fall curb appeal matters just as much as summer
💡 How shorter days impact showings and what to do about it
🔥 Creating a warm, cozy, inviting atmosphere buyers love
💲 Pricing smartly when time is limited before the holidays
⏰ How to use seasonal urgency to motivate buyers to act now

Action Items:

• Clear leaves, refresh your porch, and maintain visible curb appeal
• Turn on every light, open blinds, and maximize natural brightness
• Add subtle fall touches—warm lighting, cozy textures, gentle scents
• Review comps from the last 60–90 days and price to move
• Use soft urgency messaging to encourage buyers to act before winter

With these focused fall strategies, you’ll position your FSBO home to shine—even as the days get shorter. Fall buyers are serious, motivated, and ready to move. Give them every reason to fall in love with your home.

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