In this episode, Britt Holmes shares her perspective on what makes digital marketing actually work — and it starts with your website. She explains why no amount of ads or traffic can make up for a site that isn’t built to convert, and why having a strong foundation is non-negotiable for real business growth.

Britt dives into the connection between business strategy and website performance, emphasizing that your site should actively support your goals — whether that’s generating leads, booking calls, or driving sales. From clear calls to action to functional contact forms, every element needs to guide visitors toward a meaningful next step.

Her advice is simple:  When your website is aligned, strategic, and designed to convert, marketing becomes far more effective — and your business is set up for sustainable, measurable results.

Connect with Britt Holmes

Socials: @brittholmeslive @meritmediainc

Website: https://www.meritmedia.com/

Free 5 day ads bootcamp: https://www.meritmedia.com/ads-bootcamp

Free 30 minute discovery call: https://www.meritmedia.com/lets-connect

Resources

Website https://thebusinessmanagementco.com/

Instagram https://www.instagram.com/amy.sussex/

Youtube https://www.youtube.com/@TheBusinessManagementCo

A few of my fav things:

(please note these are affiliate links) 

Buzzsprout 

https://www.buzzsprout.com/?referrer_id=2271913

Dubsado 

dubsado.com/?c=amybmc 

Monarch Community

https://www.themonarchandco.com/a/2147532567/xoEjY7G2

High Vibe Women Community

https://high-vibe-women.circle.so/checkout/the-online-community?affiliate_code=9b1729

This podcast is produced, mixed, and edited by Cardinal Studio. For more information about how to start your own podcast, please visit www.cardinalstudio.co or e-mail [email protected]