Midlife Made Simple: Purpose and Peace for Faith-Filled Women

#82 Online Marketing Summer School: Social Media Content that Connects


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Key Takeaways:

Personal Branding Essentials:

  • Your personal brand is crucial and will outlast any service or industry.
  • A personal brand is comprised of your name, face, and how you make people feel.
  • Ensure your online presence is cohesive and recognizable across all platforms.

Google Yourself:

  • Regularly Google yourself to understand your digital footprint.
  • Ensure your online content is congruent and aligns with your brand.

Consistency Across Platforms:

  • Use the same profile photo and banner images across all social media platforms for easy recognition.
  • Update your photos and banners to keep them current and on-brand.

The Power of Conversations:

  • Conversations can lead to business opportunities, collaborations, and valuable relationships.
  • Engage with your audience on a personal level by sharing relatable stories and insights.

Creating Conversations:

  • Identify where your clients are hanging out online (Facebook, Instagram, LinkedIn, etc.).
  • Focus on creating meaningful conversations rather than just posting content.

Join us for our next Business Power Hour!  https://resources.shellyniehaus.com/powerhour

Resources:

  • Instagram- https://www.instagram.com/shellyniehaus/
  • Simple Shifts Newsletter: https://midlifemadesimplepodcast.com/tips
  • Women Entrepreneurs In Prayer Call - https://midlifemadesimplepodcast.com/prayer

 

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Midlife Made Simple: Purpose and Peace for Faith-Filled WomenBy Shelly Niehaus: Educated Empowered Inspired

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