July 10, 2024

#82: The power of evergreen content with Anita Dykstra

38 minutes

Evergreen content can help us save time & convey our message more consistently over a longer period - without having to come up with new content all the time. In this episode, I interview evergreen content expert Anita Dykstra about how we can use it on social media, what benefits this type of content offers and what we need to consider before getting started.

You'll discover...

What evergreen content is & how it's different to other types of content

How it can help you be more efficient and effective

The key benefits AND shortcomings of evergreen content

What evergreen formats work best

Practical tips on how to get started

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Connect with Anita on Instagram or her website

Listen to Anita's podcast "Marketing that leads" (Spotify - Apple Podcasts)

How I can support you with social media marketing - my website

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Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

...more