When you read "Amor Prohibido" (forbidden love), your first thoughts may go to the iconic first track of Selena's "Dreaming of You" album. But for Bryan Escareño, it goes way deeper than that.

The namesake of his brand goes back to his origins in fashion. When the LA native decided to get into the game, he received pushback from his family, who didn't see fashion as a viable career path. The machismo present in many Mexican families often discourages its children from entering the arts, but Escareño is looking to change that with his creative designs that evoke images from his childhood, but with his own twist.

He's been able to work with the likes of adidas, creating a customized version of the widely acclaimed 2022 Mexico kit, in addition to big names like Tecate, Nike, and Union. But it doesn't matter who he works with, anything that Escareño puts his name behind will have his signature essence — that is, it'll be undeniably rooted in LA.

We spoke to the rising designer and creative mind about growing up playing soccer with Julio (00:01:00), how he got into the fashion world (00:23:21), coming up with the name "Amor Prohibido" (00:27:48), getting to work with big brands, including a recent adidas collaboration (00:36:35), and tips on getting started in the fashion industry (00:49:23), before he takes on Julio's rapid fire round (01:07:00).

This podcast was supported by Bet Online.

Cast

Hosts: Ramsey Abushahla, Julio Monterroza, & Brigitte Flores

Producer: Roy Cho

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