The Mariana Dalto Show

#84 How Human Design Can Help Your Business Grow with Liz Forman


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In this episode, Mariana Dalto welcomes Liz Forman to discuss her unique marketing approach, emphasizing the role of human design for business owners. They explore how leveraging individual strengths can optimize business operations and the risks of misaligned frameworks. Liz shares insights on fine-tuning messaging to reach the right audience and integrating story brand with human design. A case study on the Generator type highlights practical applications, while the discussion on using one's body's voice aids business decisions. Listeners learn about obtaining a personalized human design report and effective communication strategies. The episode concludes with a success story on revenue growth and contact information for further engagement.
ABOUT Liz Forman

A seasoned mindset coach for creative leaders and media professionals, Liz helps her clients strengthen their confidence and find a sense of purpose in an unpredictable, high-stakes industry. Certified in Strategic Life and Relationship Coaching, Mindset Practices, and numerous strength and conditioning certifications, Liz employs a straightforward, no-nonsense approach. She champions confidence by encouraging investigation and inquiry into thinking patterns, language, and actions, which inspires self-awareness, clarifies thought, and challenges limiting beliefs—essential self-work for navigating the unpredictable waves of creative careers.

ABOUT THE SHOW

In this episode of The Mariana Dalto Show, I welcome back my friend and certified StoryBrand guide, Liz Forman. Liz brings a unique blend of story-driven marketing and human design insights to help entrepreneurs uncover their authentic voice, simplify their message, and build businesses that feel aligned. We dive into how human design can guide your communication style, prevent burnout, and make your marketing resonate with the right audience. Liz also shares how combining StoryBrand with human design creates a powerful framework for clarity, confidence, and results in business growth.

LINK MENTIONED IN THIS EPISODE:

https://www.lizforman.me/

Get your Business Summary Here: https://www.lizforman.me/hd-business-summary

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(0:00) Introduction to Liz Foreman and her marketing approach
(0:29) Human design in marketing for business owners
(4:39) Leveraging individual strengths in business
(6:28) Consequences of misaligned business frameworks
(7:17) Fine-tuning messaging for the right audience
(12:23) Story brand and human design integration
(15:27) Case study: Generator type in human design
(20:39) Using body's voice for business decisions
(26:01) Getting a personalized human design report
(28:49) Communication strategies for business success
(29:34) Success story: Revenue increase from messaging tweak
(31:11) Closing remarks and contact information
...more
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The Mariana Dalto ShowBy Mariana Dalto