Key Takeaways:

• Understand the limitations of selling exclusively through social media

• Learn the structure and importance of a sales funnel in your marketing strategy

• Discover why email marketing is 42% more likely to convert to sales compared to social media

• Explore the concept of lead magnets and how they can grow your email list

• Gain insights on segmenting your email list for more targeted, effective communication

• Overcome common objections to email marketing, such as fear of bothering subscribers

• Learn about user-friendly email marketing platforms like ConvertKit

• Understand the power of providing value through free resources to attract potential clients

This episode will inspire you to embrace email marketing as a powerful tool in your entrepreneurial journey, helping you connect more deeply with your audience and ultimately drive more sales for your business.

Resources:

• Simple Strategies Newsletter: https://resources.shellyniehaus.com/tips
• Next Step Simplification Call: https://shellyniehaus.com/connect
• Podcast Listeners Resource Guide - https://resources.shellyniehaus.com/guide
• Women Entrepreneurs In Prayer Call - https://resources.shellyniehaus.com/prayercall
• Kit - https://partners.convertkit.com/shellyniehaus
• Equipt360 All-in-One Marketing Software - https://equipt360.com/?_from=shelly75

Connect with Shelly Niehaus:

• Website: https://coaching.shellyniehaus.com/
• Instagram: https://www.instagram.com/shellyniehaus/
• LinkedIn: https://www.linkedin.com/in/shelly-niehaus-7680652/