In today’s episode, I’m bringing back a conversation the online world seems to have quietly abandoned: the value of a self-hosted WordPress website. With so many fast, all-in-one platforms promising instant businesses, it’s easy to forget that there’s another option that offers far more freedom, stability, and long-term sustainability.

I’m sharing my perspective as someone who started out as a website designer and has been building online businesses since 2015. We’ll talk honestly about why WordPress isn’t the easiest option, why that learning curve can actually be worth it, and how it compares to platforms like Kajabi, Squarespace, and other popular all-in-one tools.

In this episode, you’ll learn:

• Why self-hosted WordPress websites are often more cost-effective long term
• How WordPress gives you full control over design, speed, and SEO
• The freedom that comes from not being locked into one platform
• How WordPress fits into a flexible tech stack alongside email marketing and product platforms
• What happens to your online presence if you pause or pivot your business

This isn’t about saying other platforms are “bad.” It’s about understanding your options and choosing a setup that supports your business not just now, but years down the line.

If you’re thinking about building something more sustainable, preparing for future pivots, or simply tired of paying monthly fees for tools you’re not fully using, this episode will give you a lot to think about.

TAKE THE NEXT STEPS

😏Start working on your first course with Kickstart Your Course Challenge.

🥵 Make big moves fast with a VIP Day access. Get done-for-you course outline, platform setup, launch plan or anything else your business desperately needs NOW.

📥 Get a free Digital Product Platform Guide to find the best fit platform for your offers

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