The Self-Employed Life

898: Mike McFall – Brewing Success: Advice for Scaling and Growth


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Here on “The Self-Employed Life,” we often focus on businesses with under five team members, and even one-person businesses. Consequently, we don't often talk about scaling. However, regardless of your business's current size, I want to provide you with the opportunity to think big – even Biggby.” Today, I'm joined by Mike McFall as we delve into essential insights from his book Grow, exploring crucial facets of business leadership and growth. Mike's journey of co-founding Biggby Coffee reveals the power of practical experience and people-centric approaches over rigid business norms. Together, we unpack the significance of leadership consistency, nurturing a unified workplace culture, and mastering effective communication.

Mike McFall is the co-founder and co-CEO of BIGGBY® COFFEE, one of the fastest-growing coffee franchises in the United States. Despite not having an MBA or being a workaholic, McFall has built his career through hard work and real-world experience. He prioritizes people and purpose over business jargon and fancy presentations, and his pragmatic solutions are forged from this philosophy. McFall understands that people are the most important ingredient to any successful enterprise, and he helps employers create a purpose-driven business that will transform the world and improve people’s lives. McFall is the author of Grind (2019) and Grow (2023), the first two books in a three-book series, which offer practical advice for entrepreneurs looking to turn their business concepts into successful ventures. He is also a Public Speaker, and teaches a class on entrepreneurialism at The University of Michigan Center of Entrepreneurship. In his free time, McFall plays and coaches hockey and has a Moonshot to one day own the Detroit Red Wings.

 

And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode.

Everything you need can all be found at jeffreyshaw.com. 

Mike McFall, thank you so much for being here!

Remember, you might be in business FOR yourself but you are not in business BY yourself.

Be your best self. Be proud and keep changing the world.

Guest Contact  –

  • MichaelJMcfall.com
  • Grow: Take Your Business from Chaos to Calm by Michael McFall
  • Mike McFall on LinkedIn (in/mike-biggby)
  • Mike McFall on Facebook (@MikeMcFallOfficial)
  • Mike McFall on Instagram (@mikejmcfall)
  • Mike McFall on Twitter/X (@mikejmcfall)
  • BIGGBY® COFFEE

 

Contact Jeffrey –

  • SelfEmployedNewsletter.com
  • Website
  • Books
  • Watch my TEDx LincolnSquare video and please share!

 

Valuable complimentary resources to help you –

·       The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!

·       Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap.

·       Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!

Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

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The Self-Employed LifeBy Jeffrey Shaw

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