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#9 - Inside the Systems Behind a Multi-Million Dollar Roofing Business
Want to scale your roofing business the right way? Start here.
In this episode of The Roofing Operating System Podcast, host Nick Peret (Founder of Better Boss) sits down with Ryan Collett, President of Avondale Roofing, to unpack the systems, leadership habits, and team structure that took his company from a local startup to a multi-million dollar, multi-state roofing operation.
Ryan didn’t rely on hype. He relied on execution—dialed-in processes, a strong internal culture, elite customer service, and a clear long-term vision. This episode reveals the blueprint behind that success.
Whether you're starting from scratch or scaling to eight figures, this is your chance to see what actually works—from someone who's built it.
💡 What You’ll Learn:
✅ Why systems—not personality—scale a business
✅ The exact structure Ryan used to grow his sales & ops teams
✅ How CRM, automation, and process tracking changed everything
✅ How to build a brand customers trust—and a team that sticks
✅ Why culture and leadership habits determine long-term success
✅ What most contractors miss when trying to scale
⏱️ Timestamps:
00:03 Meet Ryan Collett – Inside His Multi-Million Dollar Build
01:31 Growth Obsessed: Building Culture + Performance
05:21 Leadership Habits That Create Sustainable Momentum
11:32 What It Takes to Build a Scalable Roofing Company
22:34 Commercial Sales: Trust, Process & Scale
31:23 Breaking Down Buyer Trust Barriers
33:06 Vision and Execution That Drives Revenue
36:58 The CRM + Tech Stack Behind the Machine
41:24 Operational Clarity = Profitability
59:30 Final Advice for Growth-Minded Roofing Contractors
🛠 Powered by:
Better Boss — The Operating System for Roofing Contractors Who Want to Scale Smarter, Streamline Their Ops, and Build Teams That Win.
🌐 About Our Guest:
Ryan Collett is President of Avondale Roofing, a culture-first, systems-driven roofing company operating across multiple states and markets.
📅 Want to Build Your Own Scalable Roofing System?
Book your FREE Roofing Growth Audit and get a $1,500 strategy roadmap to optimize your operations, align your tech stack, and remove the bottlenecks holding your team back.
👉 https://mybetterboss.ai/free-roofing-growth-audit
🏷️ Hashtags:
#RoofingBusinessSystems #RyanCollett #AvondaleRoofing #BetterBoss #RoofingLeadership #RoofingCRM #RoofingGrowth #ScalingContractors #RoofingOperations #RoofingPodcast #NickPeret #RoofingCulture #RoofingAutomation #ConstructionTech #RoofingOperatingSystemPodcast #ContractorCRM #HighPerformanceRoofing
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.
View all episodes
By Nick PeretWant to scale your roofing business the right way? Start here.
In this episode of The Roofing Operating System Podcast, host Nick Peret (Founder of Better Boss) sits down with Ryan Collett, President of Avondale Roofing, to unpack the systems, leadership habits, and team structure that took his company from a local startup to a multi-million dollar, multi-state roofing operation.
Ryan didn’t rely on hype. He relied on execution—dialed-in processes, a strong internal culture, elite customer service, and a clear long-term vision. This episode reveals the blueprint behind that success.
Whether you're starting from scratch or scaling to eight figures, this is your chance to see what actually works—from someone who's built it.
💡 What You’ll Learn:
✅ Why systems—not personality—scale a business
✅ The exact structure Ryan used to grow his sales & ops teams
✅ How CRM, automation, and process tracking changed everything
✅ How to build a brand customers trust—and a team that sticks
✅ Why culture and leadership habits determine long-term success
✅ What most contractors miss when trying to scale
⏱️ Timestamps:
00:03 Meet Ryan Collett – Inside His Multi-Million Dollar Build
01:31 Growth Obsessed: Building Culture + Performance
05:21 Leadership Habits That Create Sustainable Momentum
11:32 What It Takes to Build a Scalable Roofing Company
22:34 Commercial Sales: Trust, Process & Scale
31:23 Breaking Down Buyer Trust Barriers
33:06 Vision and Execution That Drives Revenue
36:58 The CRM + Tech Stack Behind the Machine
41:24 Operational Clarity = Profitability
59:30 Final Advice for Growth-Minded Roofing Contractors
🛠 Powered by:
Better Boss — The Operating System for Roofing Contractors Who Want to Scale Smarter, Streamline Their Ops, and Build Teams That Win.
🌐 About Our Guest:
Ryan Collett is President of Avondale Roofing, a culture-first, systems-driven roofing company operating across multiple states and markets.
📅 Want to Build Your Own Scalable Roofing System?
Book your FREE Roofing Growth Audit and get a $1,500 strategy roadmap to optimize your operations, align your tech stack, and remove the bottlenecks holding your team back.
👉 https://mybetterboss.ai/free-roofing-growth-audit
🏷️ Hashtags:
#RoofingBusinessSystems #RyanCollett #AvondaleRoofing #BetterBoss #RoofingLeadership #RoofingCRM #RoofingGrowth #ScalingContractors #RoofingOperations #RoofingPodcast #NickPeret #RoofingCulture #RoofingAutomation #ConstructionTech #RoofingOperatingSystemPodcast #ContractorCRM #HighPerformanceRoofing
💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth.
If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business.
👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide.
Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up.
Until next time—build better, lead stronger, and scale like a boss.