MicroEntrepreneur - The Magic of Being Small

9: Simple Social media strategies for micro business owners with Alicia Cowan


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In episode 9 of Micro Entrepreneur: the magic of thinking small I spoke with Alicia Cowan the creator of the fantastic Twitter Brilliance course and writer of a fantastic social media blog for small business owners about how to get the most out of social media in your business.

This week's guest

About Alicia Cowan

Having used Social media to launch her own VA business, and to grow her own business, Alicia began mentoring and training others with the tips she learnt. Eventually she became such a sought after social media trainer, she gave up her VA business and now works exclusively as a coach, mentor and guru in social media arena.

About Pocket
In the podcast I talk about one of my new favourite tools, Pocket. Pocket was created to help people save interesting articles, videos and more from the web for later enjoyment. Once saved to Pocket, the list of content is visible on any device—phone, tablet or computer. It can be viewed while waiting in line, on the couch, during commutes or travel—even offline. You can find out more about Pocket here.
What we covered in the show:

How do you connect with people on social media?
Where should you be spending your time on social media
The secret to success if you are just starting out
What do you need if you are using social media as a business tool
How to connect with journalists on Twitter
Our favourite social media tools
What is the biggest mistake that micro business owners make when they are starting out
Do you need a blog to be successful on social media
We include some really useful social media links on the Women Unlimited website in the podcast notes.
...more
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MicroEntrepreneur - The Magic of Being SmallBy Julie Hall - The School of Marketing