Ever opened your content calendar, sighed dramatically, and closed the tab? Same. For solopreneurs and small business owners, marketing often becomes the thing we push to the bottom of our to-do list. But what if there was a better way?

In this episode of The System for Everything, I sat down with Tayler Cusick Hollman, marketing consultant turned founder of Enji, to talk about the emotional and practical realities of DIY marketing. We dug into why we avoid it, how to fix it, and how to build a plan that doesn’t make you want to scream.

In this episode:

• Why we ghost our marketing—and how to stop
• The mantra every overwhelmed marketer needs to hear
• Why “consistent” doesn’t mean “constant” when it comes to content

Connect with Tayler:

• Enji
• instagram.com/enji_co
• instagram.com/taylrd_designs