The Brand Builder Show

93. The Maniscripting Journal Growth Journey w/ Samantha Kozuch

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Learn how Samantha Kozuch built a thriving eCommerce brand simply by solving problems for her audience.

Follow Samantha: https://www.instagram.com/samanthakozuch/ 

Samantha’s podcast: https://podcasts.apple.com/us/podcast/money-mindset-and-manicures-with-samantha-kozuch/id1697694007 

Learn more about the Maniscripting Journal: https://maniscripting.com/ 

Get our weekly eCom Memo: https://brandbuilderuni.com/newsletter  

Talking Points
  • 00:00 - Introduction to Guest: Samantha Kozuch
  • 01:49 - Samantha’s eCommerce Journey
  • 07:38 - Building Confidence for the Launch of Her First Product
  • 11:02 - The Appeal of Physical Products over Digital
  • 14:04 - The Development Journey of Samantha's Journal
  • 17:32 - Dealing with Product Delays
  • 20:19 - Establishing Relationships with Manufacturers
  • 23:37 - Multi-Channel Marketing Strategies for the Product
  • 28:23 - Harnessing the Power of Affiliate Marketing
  • 31:58 - Future Plans: Brand Direction and Personal Involvement
  • 35:34 - Dynamics of Working with a Fiancé as a Business Partner
  • 38:24 - Business Advice from Samantha
  • 40:21 - Where to Connect with Samantha Online
    • ...more
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