<p>On today’s episode, host Jess Gaedeke digs deep into the rebrand of Swanson Health with their Senior Vice President of Marketing, Erin Del Ponte. When does a brand know it’s time for a rebrand? What are the different components to tackle? And how do you know that a rebrand is successful? </p>

On today’s episode, host Jess Gaedeke digs deep into the rebrand of Swanson Health with their Senior Vice President of Marketing, Erin Del Ponte. When does a brand know it’s time for a rebrand? What are the different components to tackle? And how do you know that a rebrand is successful?

<p>On today’s episode, host Jess Gaedeke digs deep into the rebrand of Swanson Health with their Senior Vice President of Marketing, Erin Del Ponte. When does a brand know it’s time for a rebrand? What are the different components to tackle? And how do you know that a rebrand is successful?&nbsp;</p>

94. How to refresh a brand (successfully) with Swanson Health

Dig In is your go to source for insights innovation. It's for anyone with a genuine interest in fostering brand and product growth, exploring groundbreaking innovations, and embracing the dynamic world of expanding businesses and brands.

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94. How to refresh a brand (successfully) with Swanson Health

94. How to refresh a brand (successfully) with Swanson Health

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