Working with James turned on a lightbulb for Brian, and inspired a change in lifestyle. [01:16]

It’s one thing to help the copywriter get their job done. It’s another to inspire them. [03:22]

Gratitude only recently entered James’s repertoire as a coach, but since then it’s been a key element. [04:25]

Brian’s journey from copywriting to coaching began with a switch in mindset. [06:34]

Coaching interested Brian in his 20’s, but it was COVID that really let him explore it. [08:26]

A lot of people are chasing goals that they only think will fulfill them. [10:12]

When you can tie your skills to something that resonates in your heart, the rewards are great. [12:35]

Is copywriting still part of the equation? [15:54]

Copywriting and coaching mindset actually have a good deal in common. [18:55]

What type of client does Brian get the best results for? [19:46]

This is how the customers come in… [20:51]