Welcome to another intriguing episode of "Stock Shot Secrets"! Today, our host Kyle Morris sits down with PGA master professional Andy Hiltz, delving deep into the art and business of long-term golf coaching. In this episode, we explore the significance of committed coaching relationships, contrasting one-off lessons with structured, long-term improvement plans.

Andy shares fascinating insights on developing business models centered around membership rather than a la carte sessions, illustrating how fervent dedication over multiple years can transform a golfer's game. We dive into effective marketing strategies, the psychology of customer acquisition, and the crucial role of initial assessments in fostering trust and understanding client needs.

We'll also touch upon the economic aspects of running golfing facilities, both indoor and outdoor, and how embracing technological advancements is shaping the future of the sport. From Andy's preferred honest coaching style to inventive ways of balancing price transparency with value propositions, this episode is packed with invaluable advice for both golf enthusiasts and business-minded listeners.

So, whether you're looking to improve your game or grow your golf business, tune in to episode 97 of "Stock Shot Secrets" and discover the strategies that can elevate your skills and operations.

00:00 Golf business podcast for professionals and enthusiasts.

04:58 Why do instructors always claim their method superior?

08:41 Coaches prioritize fixing immediate issues over planning.

10:28 Understanding complex skill mastery takes 2.5 years.

13:35 Golf room lessons 97% membership-based.

18:12 Prices are hidden to emphasize plan value.

19:18 Creating valuable packages aligned with player goals.

23:23 Teaching lessons vs. running a 7-figure company.

26:05 Indoor training is beneficial, but outdoor essential.

30:47 Consulted experts advised against buying 25 acres.

33:15 Earn trust, sell desires, provide true needs.

35:40 Using a 90-minute NSA to build trust.

40:10 Join us in Columbus to scale business revenue.

Music from #Uppbeat (free for Creators!):

https://uppbeat.io/t/hartzmann/paradise-island

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Copyright 2025 Kyle Morris