We talk with Joanna Morris, co-founder and CEO of Matilda, a digital platform that informs, connects and assists patients of endometriosis, a painful chronic condition that afflicts 1 in 9 Australian women.

A pelvic physio by background, she and her business partner Kevin started the business to improve the lives of the 190 million people around the world that suffer from the affliction.

Passing through Perth BioDesign and Curtin Accelerate programs, the business has been bootstrapped and now has paying customers.

“ I wish I've said, ‘Do you know what Jo, this is going to be so much fun, you just need to jump in.’ Because there’s no use being scared, and it’s going to be a lot of fun…” ~ Joanna Morris.

For more: https://matilda.health

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Startup West is recorded at Riff studios in beautiful downtown Perth, Western Australia; produced by Startup News, edited by Carmen Yee Kai Wen and brought to you thanks to support from Spacecubed, Curtin University, RSM, the City of Perth and Tekkon.

Startup West acknowledges the Whadjuk Nyoongar people, traditional owners of the lands and waters of Perth, where this podcast was recorded, and pays respects to Elders past, present and emerging.