Asher Mathew, VP of Business Development at LeanData, joins the show to talk about what it takes to build a successful partner program. Listen as we share how to properly vet and select the right partners to help your company maximize growth and how to put a partner program strategy in place.

Tune in as Asher and I share firsthand how the partnership between DemandGen and LeanData has lead to much success and how our two companies plan to continue working together in the future.

Learn more about DemandGen and LeanData’s latest partnership announcement here: https://www.demandgen.com/demandgen-launches-new-implementation-services-for-leandata-customers/