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#988: How to Prevent 90% of Treatment Plan Objections
Today’s case acceptance focus is all about presenting the treatment plan and sequencing. Kiera shares language to use and the kind of confidence to adopt when discussing game plans with patients, and why it will stop objections in their tracks nine times out of ten.
Episode resources:
Subscribe to The Dental A-Team podcast
Schedule a Practice Assessment
Leave us a review
Transcript:
Kiera Dent (00:00)
Hello, Dental A Team Listeners, this is Kiera and I am so excited to welcome you back to part two of Treatment Planning Masters, increasing that case acceptance, getting you guys into the tactical, but you better believe if you have not listened to part one, get your booties back to part one and go listen, because if you don't fix your mindset, if you don't work on those items, everything I teach you today is going to be a little bit better for you. I promise you it will be a little bit better for you, but the real secret sauce to treatment planning is the words that you speak.
Words create worlds, you guys, and the words you're saying and how you're saying it how you're presenting it and the sequence you're doing is ultimately impacting your yeses, your nos, your full schedules or your not full schedules, helping you realize full case acceptance versus partial case acceptance. It's all within mindset. And I have literally a hundred percent done this for so many offices. So I can sit here confidently telling you, guys, you've got to do that. So if you're new to the podcast, welcome. I promise I don't usually start podcasts out this way. I usually tell you,
I hope you're freaking loving your day today. I hope you're having the best day and I hope you remember we are truly so blessed to work in dentistry. Dental A Team's mission is to positively impact the world of dentistry in the greatest way possible and we do that through expert consulting for dentists and teams. Honest to goodness, I can say very confidently that Dental A Team consulting is second to none. We are truly experts. We drive production. We drive overhead down. We drive teams to be incredible leaders and we do it in such a freaking fun, positive, easy way.
We help doctors get the lives of their dreams. Yes, you have to show up. I can't just do it for you, but I can promise you that Dental A Team Consultants are truly people that have passion, that have grit, that have solutions. And it is so fun to hear client success story after client success story after client success story, increasing their production to numbers they never thought that they could do, decreasing their overhead, having dream their vacation homes being built when they didn't even know how to take home a paycheck.
Just the life, the business, the teams, team members telling us that we have literally changed their lives, that we've helped them financially, that we've helped them personally, that we've helped them help more patients. This is why Dental A Team exists. This is what our mission is. And I hope that we can help you in your practice. If it ever resonates with you, I hope it does. DM us. We're on Instagram, Dental A Team. Also pop onto our website, TheDentalATeam.com. Click on a call. I'm happy to do a...
a complimentary practice assessment where we actually look at your whole practice and I'll kind of help you see the gaps and our team will help you see where are kind of the areas within your practice that you can exponentially improve. We have six proven areas that we know if you will tackle those six areas, you will truly find success with ease. And it's something where it's not hard. The secret to success is not hard. It's simple little changes, but being consistent and staying accountable. And I think our team does it.
in such a fun way. add the confetti, we add the sprinkles, we make you giggle. I have a client and we are always giggling and we have expanded him to multiple, multiple, multiple growth beyond anything this client could ever could imagine. And we do it with giggles and ease because honestly, business is a fun, it's a fun game if you allow it. So reach out if any of that resonates with you. I'd love to have you be a part of our Dental A Team family. I'd love to help you.
Live the life you deserve and to live the life of your dreams and get there even easier So with that here's part two of case acceptance treatment planning. Like I said, here's a tactical so I've got you're in the right mindset We're not planting weeds in our flower garden. If you have no clue what I'm talking about go listen to part one And if you are ready, you're like, okay care. I've got the mindset. I was practicing it all day yesterday and Like crazy it just happened patients are saying yes to me like Wow
What do you say? next up is going to be, all right, so now a patient has come. I am in the right mindset. This is going to be, doctors, I need you to be freaking comprehensive. Do not use little league words for major league problems. Tell them what's really going on and have confidence and let's use the terms of the great news is we're going to be able to get you healthy. I strongly encourage you doctors to use our NDTR, proven handoff. Tell them the next visit, the date to return, ND.
So next visit, date to return, T is how much time, and R stands for recall being scheduled. If you will follow that, I promise you, you are going to cut down half of the objections that your patients will have, and you're going to actually get them into the right frame of mind. So if you will do that, now treatment coordinators, we pick this up. So first steps first, I'm in the right mindset. Now I'm going to say, my gosh, Sarah, it's so great to see you. Dr. Taylor is absolutely incredible. You are in such good hands with Dr. Taylor. I know Dr. Taylor gave you a treatment plan.
we're going to get that taken care of. Let's get you scheduled. Dr. Taylor is super busy, so let's make sure we get that done. I've got Monday or Wednesday, one o'clock or two o'clock, which works best for you. Now you might be like, Kiera, what the heck? You didn't even present the treatment plan. You are right. Gold star. You figured it out. This is a subtle shift that will help you exponentially. And it's crazy. I just did this with the team and the team was like, are not going to like that. And there was one team member who piped up and was like, I actually do this and it works so well now.
Fun fact that team member is the one who's closing the 30 40 $50,000 cases So, you know just brush my shoulders off this works and this works for very large cases So all your poo pooing. Oh my gosh care. This isn't gonna work. Please I just encourage you you're listening to this and doctors give this to your teams and doctors listen to this as well because Doctors this I think is a little like seat
The secret to your success, one, you gotta be diagnosing as much as we need you to. So if you wanna be producing 100 grand a month, you've got to be diagnosing at least $300,000 a month. So I need you to diagnose, because if you're not diagnosing enough, no matter how great your treatment coordinator is, no matter how much we teach them, we don't have enough to fill your schedule to the schedule you want it to be. So doctors, we need you to diagnose and please do not ever over-diagnose. I know you're ethical. I know you're not looking for treatment that's not necessary.
but I do know that sometimes you might be so busy or sometimes you might be like, I don't really want to talk here. like, gosh, like I told her like the last seven times. Well, guess what? Maybe the eighth time she needs to hear it. Maybe she's ready to hear it. And also doctors work with your hygiene team. So they're teeing it up. You are the second person to tell this, not the first person to tell that doctors that will help you a ton. We have other podcasts on helping hygiene teams, T up treatment. So doctors, if you need that also utilizing AI software can really help you out if you're struggling to diagnose.
I think that these are some great investments that you could make if you're struggling to diagnose. So next thing is treatment coordinators, high five, it's your turn. Doctors done an incredible job. They teed it up. You go to schedule first. I've got Monday or Wednesday and you're like, but Kiera, they're going to be like, well, what does it cost? Well, A, stop thinking that and B, we're going to say amazing, Sarah. I am definitely going to go over that with you. I want to make sure we get you scheduled. That way we get this into Dr. Taylor's schedule because he's so busy.
Monday or Wednesday, which works best for you? And then we'll definitely talk about all that. I want you to be rock solid confident, which works best for you Monday or Wednesday? I've answered their questions. I've told them we're gonna talk about it. But what happens here that I really wanna highlight is you are putting the emphasis on we are doing treatment and the question is not, we doing treatment or are we not doing treatment? AKA when I present a treatment plan to you and I'm focused on that as number one, what I'm telling the patient is treatment is optional if you can afford it.
When I schedule them, what I'm saying is we're doing treatment and the question is, how are we going to pay for this? Those are the things that we have options for, not are we doing treatment or not? Because like I told you on the last podcast, I'm like, I will tell you forever, if a doctor diagnoses it and I believe that they are incredible dentists, my job is to schedule it as a treatment coordinator. No ifs, ands, or buts, I don't care. There are solutions. Remember, Cure is mantra. Everyone says yes, and there is always a solution and we will find it. So, Edify the Doctor.
Schedule first. I promise you if you will just do this one shift in the tactical, this is the 20 % now we're not in the 80 % psychology. We are now in the 20 % tactical. You will start to have more cases to close. 100 % this is going to be for you. So after we do that, then I'm gonna present the treatment plan and there is a sequence to presenting a treatment plan. If you even think about talking about insurance first, it's because you're afraid of numbers. It's because you're afraid that patients are going to say no to you. It's because you think insurance is the most important thing and it's not.
Insurance is just a coupon. Do not crutch on insurance. Stop it, because insurance does not matter unless you make it matter. So I present a treatment plan. I'm like, awesome. So Dr. Taylor, we presented this treatment. This is what we're going to be doing. Here's the total out of pocket for the treatment. This is what our insurance estimated payment is. This will be your total when I see you on Wednesday. Or if your practice does a deposit, it would be like, this is your total.
And today we're going to collect our 10%. So that'll be 421. I can do cash or card, which do you prefer? Do you feel my confidence? Do you feel this is what we're doing? This patient's like, my gosh, this is what I'm doing. I'm not talking this patient into it. The doctor diagnosed it. You're the one who got yourself into this opportunity. And now my job is to help you. If the patient has an objection, remember I said, do not freaking plant weeds in your flower garden. If the patient has an objection of like, hey, like, do have any payment options? They will ask you.
Now I will give you like if you want to have a little bit of a say, you can say, what questions do you have for me? I want you to be rock solid confident moving forward. You can also say, this is the total. Do you have savings or would you like to talk about third party financing? I would strongly encourage you not to use those last two until you try this one for about four weeks until you get like out of your awkwardness because all it is is just uncomfortable and you're so scared these people are gonna break up with you and they're not. They're not, they're just thinking about it.
But Notice I'm like, I've got Monday or Wednesday, which do you prefer? I can do cash or card, which do you prefer? I'm putting my focus on the right question. I'm not saying, do you want to do dentistry today? Yes or no? I'm not saying like, do you have money for this? Because if you don't like, okay, I'm scheduling you. I'm assuming the yes. I'm assuming this patient's going to take on. I am assuming that they are going to do treatment. Why would I assume otherwise? My thoughts create my reality. So why am I even going to think a thought of like,
they might say no. Great, if they say no, it's an opportunity for me. High five. And then I'm going to be silent. And so now objections to me, when I have objections and I promise you I'd give you objection know how today, the objections, because you're like, Kiera, tell us the objections. Like, this is where it's so hard. And I'll tell you, no, no, no. Everything above that will cut most of your objections. I hope you heard that. Everything above that from your psychology to the words you say, to the way you present treatment plans, to the way you schedule.
all of that will actually prevent 90 % of your objections. And then you just got to get good on those 10%. And for me, it's not an objection, it's an opportunity. So again, notice, I'm like, it's not an objection, it's just an opportunity for me. And when I look at an objection, I know that I just need to educate this patient more. They're just unsure. Now there are 10 % of patients, maybe 5%, that truly do need to talk to their spouses. And I'm not here to minimize that, but 95%, that's just to like, push back.
They aren't confident on something and your job is to figure that out. So whatever it is, I've got solutions for spouse, for work, for money, for time, for pain, for overwhelming, for deposit, you name it. I have literally not gotten an objection that someone has given me that I'm like, great, you've stumped me. I don't know what to do. No, there's always a solution and we will find it together. So what we'll do is for this, every objection, we validate them first. So let's say it's like, hey, Kara, I need to talk to my spouse before I can make this decision.
What I'm gonna say is, my gosh, Sarah, absolutely. I 100 % want you to talk to your spouse. I want you to be so confident moving forward. What questions do think your spouse is gonna have? That way I can prep you with those answers before you talk with them. What this does is Sarah is now going to tell me what her real problem is hidden behind the barrier of their spouse. Truth, she's going to. It happens every time. They'll be like, they're gonna be wondering about money or they're gonna be wondering how long will this work or they're gonna be wondering about how much time this will take.
Well, if I've done a really great handoff, it should never be time. It should be, they know when they need to come back and they know what they need to come back for. So then she's just gonna let me know and be like, my gosh, yeah, we can talk about payment options. Like, what were you kind of thinking? What's a ballpark? Do you have savings for this? And then I'm gonna present two options for financing. So care credit, CHERI, Proceed, Sunbit, like you name it. There's a ton of them out there. Whatever works best for your practice. 401k for bigger treatment plans. You can take out lots of different things.
There's so many things you can get a loan from the bank. That's now like, let's just get creative and work together and figure out what solution is gonna work for this patient. But for spouse, that's what I'm gonna say. When it comes to work, I'm gonna be like, my gosh, and notice you have to pay attention to the words I say, because the way I say it will influence it and you'll either get a yes or a no. So if they're like, Kiera, I gotta check my work schedule. I'm like, Sarah, my gosh, of course. Let's pop you in the schedule. I've got you on this date. That way I, Kiera, did see Kiera over here. Truth be told, I will freaking forget about you, because I've got so many patients.
I say, I would hate to forget about you and let you slip through the cracks. So this is just a reminder for me not to let you slip through the cracks. When you get to work, let me know if we need to move it, not a problem. Just give me a quick call. Sarah's like, absolutely. I don't want you to freaking forget about me. I'm so important. That's what Sarah's thinking. But if you say, Sarah, I would hate for you to forget, Sarah's like, I'm not gonna forget. So you've got to be careful of how you do that. So that's how we're gonna get around work. If it's money, we'd hide back to what they value. It will never be cheaper or more predictable than it is today.
Money, there's always a solution. This is how we're gonna get cosmetic function, cost, longevity, all those. can tie it back to any of those things. All of those things are going to help out. And so we just need to make sure that we're tying it back to their motivator. We tie it back to their worth it. We figure out like, all right, let's talk about what are some solutions that you have? What are some things? Again, I don't have to solve all their problems. What solutions do you have? What things can we figure out? Let's find a solution together. So tying it back. Time.
This should be coming through with the handoffs. There should not be an issue with time. It should be two hours. Hey, let's get you scheduled. They know the time if we've got great handoffs. It's very easy and or in scheduling, we've already handled that. So that shouldn't even be an objection for you anymore. Pain, the recovery time. We're honest with them. Like our goal is to not have you in hardly any pain. So most patients experience X, Y, Z. I promise you Dr. Taylor is incredible. I'm going to edify my doctor again. You are in incredible hands.
If I was in your shoes, I would feel very confident moving forward. You might be in a little bit of pain. Great news is our mouths are very fast healers. And so you should be in and out of pain pretty quickly. Being confident. Overwhelming, we've given them too much information. If you present it simply and you are not giving solutions to problems they didn't even think they had, you will not overwhelm your patient. I promise you. Because we keep it simple. We speak in simple terms. We don't have hard jargon for them. We're not speaking in like,
my gosh, and then there's a bone and then doctors, this is for you too. Stop overwhelming your patients with like, okay, and then we can do your bite and then we could do this and like, and then we can do a sinus lift on you. Stop. Make that treatment plan so simple for them so that way they feel confident moving forward. The enemy to execution is overwhelm and confusion. So make it simple so that way they don't feel that way. And same thing for treatment coordinators. And then deposit. This is what it is. I can do cash or card. What do you prefer? And like, I love my credit card at home.
Okay, alligator arms, we can either like you could do Zell, Venmo, like check with your account to see if there's ways that we could fix that. But also on that, be like, no problem. What time do think you'll be home? I'll give you a call and you can just give me that card over the phone. And then mark it down and call them. Every single objection has an answer. It has an answer. You just need to be willing to be scrappy and to find the solution.
So today I've walked you through the tactical of how we present the treatment plan, how we do the sequencing. There's a lot of other layers to this, but hopefully I gave you enough to go get started. And the reality is you might think you're doing this, but I promise you, you're missing something or it's one word you're not saying, or it's one little change. And that's why I love treatment planning because it's so, once you find that one little thing and you track your progress and you look back and you're like, all right, why didn't this one close? What did I say? Review it back, listen to it back.
you will then unlock being able to close every single patient who comes through and it becomes amazing and you'll feel so confident in yourself. So I encourage you to do this. And if you are like, huh, Kiera, I need help. Great. Dental A Team Consulting was built for you. It is a no judgment zone. It's a space where we truly will help you grow. And this is something we are so passionate about helping you become expert treatment planners, treatment presenters, increasing that case acceptance from doctor to team to treatment coordinators to where we truly are able.
to get these patients on our schedule. I'd love to help you and your team out. I'd love our team to be able to help you go to the heights you have and be able to help as many patients as we possibly can because they need your dentistry. They need your help. And I really would love to work with you. So DM us on Instagram, email us [email protected]. Go to our website, TheDentalATeam.com. Click on a call. I'd love to chat with you. I'd love to help you, give you some free resources, some free value. We are here to serve you and to make sure that you're able to live the best absolute life you possibly can. And as always, thanks for listening.
and I'll catch you next time on the Dental A Team Podcast.
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By Kiera DentToday’s case acceptance focus is all about presenting the treatment plan and sequencing. Kiera shares language to use and the kind of confidence to adopt when discussing game plans with patients, and why it will stop objections in their tracks nine times out of ten.
Episode resources:
Subscribe to The Dental A-Team podcast
Schedule a Practice Assessment
Leave us a review
Transcript:
Kiera Dent (00:00)
Hello, Dental A Team Listeners, this is Kiera and I am so excited to welcome you back to part two of Treatment Planning Masters, increasing that case acceptance, getting you guys into the tactical, but you better believe if you have not listened to part one, get your booties back to part one and go listen, because if you don't fix your mindset, if you don't work on those items, everything I teach you today is going to be a little bit better for you. I promise you it will be a little bit better for you, but the real secret sauce to treatment planning is the words that you speak.
Words create worlds, you guys, and the words you're saying and how you're saying it how you're presenting it and the sequence you're doing is ultimately impacting your yeses, your nos, your full schedules or your not full schedules, helping you realize full case acceptance versus partial case acceptance. It's all within mindset. And I have literally a hundred percent done this for so many offices. So I can sit here confidently telling you, guys, you've got to do that. So if you're new to the podcast, welcome. I promise I don't usually start podcasts out this way. I usually tell you,
I hope you're freaking loving your day today. I hope you're having the best day and I hope you remember we are truly so blessed to work in dentistry. Dental A Team's mission is to positively impact the world of dentistry in the greatest way possible and we do that through expert consulting for dentists and teams. Honest to goodness, I can say very confidently that Dental A Team consulting is second to none. We are truly experts. We drive production. We drive overhead down. We drive teams to be incredible leaders and we do it in such a freaking fun, positive, easy way.
We help doctors get the lives of their dreams. Yes, you have to show up. I can't just do it for you, but I can promise you that Dental A Team Consultants are truly people that have passion, that have grit, that have solutions. And it is so fun to hear client success story after client success story after client success story, increasing their production to numbers they never thought that they could do, decreasing their overhead, having dream their vacation homes being built when they didn't even know how to take home a paycheck.
Just the life, the business, the teams, team members telling us that we have literally changed their lives, that we've helped them financially, that we've helped them personally, that we've helped them help more patients. This is why Dental A Team exists. This is what our mission is. And I hope that we can help you in your practice. If it ever resonates with you, I hope it does. DM us. We're on Instagram, Dental A Team. Also pop onto our website, TheDentalATeam.com. Click on a call. I'm happy to do a...
a complimentary practice assessment where we actually look at your whole practice and I'll kind of help you see the gaps and our team will help you see where are kind of the areas within your practice that you can exponentially improve. We have six proven areas that we know if you will tackle those six areas, you will truly find success with ease. And it's something where it's not hard. The secret to success is not hard. It's simple little changes, but being consistent and staying accountable. And I think our team does it.
in such a fun way. add the confetti, we add the sprinkles, we make you giggle. I have a client and we are always giggling and we have expanded him to multiple, multiple, multiple growth beyond anything this client could ever could imagine. And we do it with giggles and ease because honestly, business is a fun, it's a fun game if you allow it. So reach out if any of that resonates with you. I'd love to have you be a part of our Dental A Team family. I'd love to help you.
Live the life you deserve and to live the life of your dreams and get there even easier So with that here's part two of case acceptance treatment planning. Like I said, here's a tactical so I've got you're in the right mindset We're not planting weeds in our flower garden. If you have no clue what I'm talking about go listen to part one And if you are ready, you're like, okay care. I've got the mindset. I was practicing it all day yesterday and Like crazy it just happened patients are saying yes to me like Wow
What do you say? next up is going to be, all right, so now a patient has come. I am in the right mindset. This is going to be, doctors, I need you to be freaking comprehensive. Do not use little league words for major league problems. Tell them what's really going on and have confidence and let's use the terms of the great news is we're going to be able to get you healthy. I strongly encourage you doctors to use our NDTR, proven handoff. Tell them the next visit, the date to return, ND.
So next visit, date to return, T is how much time, and R stands for recall being scheduled. If you will follow that, I promise you, you are going to cut down half of the objections that your patients will have, and you're going to actually get them into the right frame of mind. So if you will do that, now treatment coordinators, we pick this up. So first steps first, I'm in the right mindset. Now I'm going to say, my gosh, Sarah, it's so great to see you. Dr. Taylor is absolutely incredible. You are in such good hands with Dr. Taylor. I know Dr. Taylor gave you a treatment plan.
we're going to get that taken care of. Let's get you scheduled. Dr. Taylor is super busy, so let's make sure we get that done. I've got Monday or Wednesday, one o'clock or two o'clock, which works best for you. Now you might be like, Kiera, what the heck? You didn't even present the treatment plan. You are right. Gold star. You figured it out. This is a subtle shift that will help you exponentially. And it's crazy. I just did this with the team and the team was like, are not going to like that. And there was one team member who piped up and was like, I actually do this and it works so well now.
Fun fact that team member is the one who's closing the 30 40 $50,000 cases So, you know just brush my shoulders off this works and this works for very large cases So all your poo pooing. Oh my gosh care. This isn't gonna work. Please I just encourage you you're listening to this and doctors give this to your teams and doctors listen to this as well because Doctors this I think is a little like seat
The secret to your success, one, you gotta be diagnosing as much as we need you to. So if you wanna be producing 100 grand a month, you've got to be diagnosing at least $300,000 a month. So I need you to diagnose, because if you're not diagnosing enough, no matter how great your treatment coordinator is, no matter how much we teach them, we don't have enough to fill your schedule to the schedule you want it to be. So doctors, we need you to diagnose and please do not ever over-diagnose. I know you're ethical. I know you're not looking for treatment that's not necessary.
but I do know that sometimes you might be so busy or sometimes you might be like, I don't really want to talk here. like, gosh, like I told her like the last seven times. Well, guess what? Maybe the eighth time she needs to hear it. Maybe she's ready to hear it. And also doctors work with your hygiene team. So they're teeing it up. You are the second person to tell this, not the first person to tell that doctors that will help you a ton. We have other podcasts on helping hygiene teams, T up treatment. So doctors, if you need that also utilizing AI software can really help you out if you're struggling to diagnose.
I think that these are some great investments that you could make if you're struggling to diagnose. So next thing is treatment coordinators, high five, it's your turn. Doctors done an incredible job. They teed it up. You go to schedule first. I've got Monday or Wednesday and you're like, but Kiera, they're going to be like, well, what does it cost? Well, A, stop thinking that and B, we're going to say amazing, Sarah. I am definitely going to go over that with you. I want to make sure we get you scheduled. That way we get this into Dr. Taylor's schedule because he's so busy.
Monday or Wednesday, which works best for you? And then we'll definitely talk about all that. I want you to be rock solid confident, which works best for you Monday or Wednesday? I've answered their questions. I've told them we're gonna talk about it. But what happens here that I really wanna highlight is you are putting the emphasis on we are doing treatment and the question is not, we doing treatment or are we not doing treatment? AKA when I present a treatment plan to you and I'm focused on that as number one, what I'm telling the patient is treatment is optional if you can afford it.
When I schedule them, what I'm saying is we're doing treatment and the question is, how are we going to pay for this? Those are the things that we have options for, not are we doing treatment or not? Because like I told you on the last podcast, I'm like, I will tell you forever, if a doctor diagnoses it and I believe that they are incredible dentists, my job is to schedule it as a treatment coordinator. No ifs, ands, or buts, I don't care. There are solutions. Remember, Cure is mantra. Everyone says yes, and there is always a solution and we will find it. So, Edify the Doctor.
Schedule first. I promise you if you will just do this one shift in the tactical, this is the 20 % now we're not in the 80 % psychology. We are now in the 20 % tactical. You will start to have more cases to close. 100 % this is going to be for you. So after we do that, then I'm gonna present the treatment plan and there is a sequence to presenting a treatment plan. If you even think about talking about insurance first, it's because you're afraid of numbers. It's because you're afraid that patients are going to say no to you. It's because you think insurance is the most important thing and it's not.
Insurance is just a coupon. Do not crutch on insurance. Stop it, because insurance does not matter unless you make it matter. So I present a treatment plan. I'm like, awesome. So Dr. Taylor, we presented this treatment. This is what we're going to be doing. Here's the total out of pocket for the treatment. This is what our insurance estimated payment is. This will be your total when I see you on Wednesday. Or if your practice does a deposit, it would be like, this is your total.
And today we're going to collect our 10%. So that'll be 421. I can do cash or card, which do you prefer? Do you feel my confidence? Do you feel this is what we're doing? This patient's like, my gosh, this is what I'm doing. I'm not talking this patient into it. The doctor diagnosed it. You're the one who got yourself into this opportunity. And now my job is to help you. If the patient has an objection, remember I said, do not freaking plant weeds in your flower garden. If the patient has an objection of like, hey, like, do have any payment options? They will ask you.
Now I will give you like if you want to have a little bit of a say, you can say, what questions do you have for me? I want you to be rock solid confident moving forward. You can also say, this is the total. Do you have savings or would you like to talk about third party financing? I would strongly encourage you not to use those last two until you try this one for about four weeks until you get like out of your awkwardness because all it is is just uncomfortable and you're so scared these people are gonna break up with you and they're not. They're not, they're just thinking about it.
But Notice I'm like, I've got Monday or Wednesday, which do you prefer? I can do cash or card, which do you prefer? I'm putting my focus on the right question. I'm not saying, do you want to do dentistry today? Yes or no? I'm not saying like, do you have money for this? Because if you don't like, okay, I'm scheduling you. I'm assuming the yes. I'm assuming this patient's going to take on. I am assuming that they are going to do treatment. Why would I assume otherwise? My thoughts create my reality. So why am I even going to think a thought of like,
they might say no. Great, if they say no, it's an opportunity for me. High five. And then I'm going to be silent. And so now objections to me, when I have objections and I promise you I'd give you objection know how today, the objections, because you're like, Kiera, tell us the objections. Like, this is where it's so hard. And I'll tell you, no, no, no. Everything above that will cut most of your objections. I hope you heard that. Everything above that from your psychology to the words you say, to the way you present treatment plans, to the way you schedule.
all of that will actually prevent 90 % of your objections. And then you just got to get good on those 10%. And for me, it's not an objection, it's an opportunity. So again, notice, I'm like, it's not an objection, it's just an opportunity for me. And when I look at an objection, I know that I just need to educate this patient more. They're just unsure. Now there are 10 % of patients, maybe 5%, that truly do need to talk to their spouses. And I'm not here to minimize that, but 95%, that's just to like, push back.
They aren't confident on something and your job is to figure that out. So whatever it is, I've got solutions for spouse, for work, for money, for time, for pain, for overwhelming, for deposit, you name it. I have literally not gotten an objection that someone has given me that I'm like, great, you've stumped me. I don't know what to do. No, there's always a solution and we will find it together. So what we'll do is for this, every objection, we validate them first. So let's say it's like, hey, Kara, I need to talk to my spouse before I can make this decision.
What I'm gonna say is, my gosh, Sarah, absolutely. I 100 % want you to talk to your spouse. I want you to be so confident moving forward. What questions do think your spouse is gonna have? That way I can prep you with those answers before you talk with them. What this does is Sarah is now going to tell me what her real problem is hidden behind the barrier of their spouse. Truth, she's going to. It happens every time. They'll be like, they're gonna be wondering about money or they're gonna be wondering how long will this work or they're gonna be wondering about how much time this will take.
Well, if I've done a really great handoff, it should never be time. It should be, they know when they need to come back and they know what they need to come back for. So then she's just gonna let me know and be like, my gosh, yeah, we can talk about payment options. Like, what were you kind of thinking? What's a ballpark? Do you have savings for this? And then I'm gonna present two options for financing. So care credit, CHERI, Proceed, Sunbit, like you name it. There's a ton of them out there. Whatever works best for your practice. 401k for bigger treatment plans. You can take out lots of different things.
There's so many things you can get a loan from the bank. That's now like, let's just get creative and work together and figure out what solution is gonna work for this patient. But for spouse, that's what I'm gonna say. When it comes to work, I'm gonna be like, my gosh, and notice you have to pay attention to the words I say, because the way I say it will influence it and you'll either get a yes or a no. So if they're like, Kiera, I gotta check my work schedule. I'm like, Sarah, my gosh, of course. Let's pop you in the schedule. I've got you on this date. That way I, Kiera, did see Kiera over here. Truth be told, I will freaking forget about you, because I've got so many patients.
I say, I would hate to forget about you and let you slip through the cracks. So this is just a reminder for me not to let you slip through the cracks. When you get to work, let me know if we need to move it, not a problem. Just give me a quick call. Sarah's like, absolutely. I don't want you to freaking forget about me. I'm so important. That's what Sarah's thinking. But if you say, Sarah, I would hate for you to forget, Sarah's like, I'm not gonna forget. So you've got to be careful of how you do that. So that's how we're gonna get around work. If it's money, we'd hide back to what they value. It will never be cheaper or more predictable than it is today.
Money, there's always a solution. This is how we're gonna get cosmetic function, cost, longevity, all those. can tie it back to any of those things. All of those things are going to help out. And so we just need to make sure that we're tying it back to their motivator. We tie it back to their worth it. We figure out like, all right, let's talk about what are some solutions that you have? What are some things? Again, I don't have to solve all their problems. What solutions do you have? What things can we figure out? Let's find a solution together. So tying it back. Time.
This should be coming through with the handoffs. There should not be an issue with time. It should be two hours. Hey, let's get you scheduled. They know the time if we've got great handoffs. It's very easy and or in scheduling, we've already handled that. So that shouldn't even be an objection for you anymore. Pain, the recovery time. We're honest with them. Like our goal is to not have you in hardly any pain. So most patients experience X, Y, Z. I promise you Dr. Taylor is incredible. I'm going to edify my doctor again. You are in incredible hands.
If I was in your shoes, I would feel very confident moving forward. You might be in a little bit of pain. Great news is our mouths are very fast healers. And so you should be in and out of pain pretty quickly. Being confident. Overwhelming, we've given them too much information. If you present it simply and you are not giving solutions to problems they didn't even think they had, you will not overwhelm your patient. I promise you. Because we keep it simple. We speak in simple terms. We don't have hard jargon for them. We're not speaking in like,
my gosh, and then there's a bone and then doctors, this is for you too. Stop overwhelming your patients with like, okay, and then we can do your bite and then we could do this and like, and then we can do a sinus lift on you. Stop. Make that treatment plan so simple for them so that way they feel confident moving forward. The enemy to execution is overwhelm and confusion. So make it simple so that way they don't feel that way. And same thing for treatment coordinators. And then deposit. This is what it is. I can do cash or card. What do you prefer? And like, I love my credit card at home.
Okay, alligator arms, we can either like you could do Zell, Venmo, like check with your account to see if there's ways that we could fix that. But also on that, be like, no problem. What time do think you'll be home? I'll give you a call and you can just give me that card over the phone. And then mark it down and call them. Every single objection has an answer. It has an answer. You just need to be willing to be scrappy and to find the solution.
So today I've walked you through the tactical of how we present the treatment plan, how we do the sequencing. There's a lot of other layers to this, but hopefully I gave you enough to go get started. And the reality is you might think you're doing this, but I promise you, you're missing something or it's one word you're not saying, or it's one little change. And that's why I love treatment planning because it's so, once you find that one little thing and you track your progress and you look back and you're like, all right, why didn't this one close? What did I say? Review it back, listen to it back.
you will then unlock being able to close every single patient who comes through and it becomes amazing and you'll feel so confident in yourself. So I encourage you to do this. And if you are like, huh, Kiera, I need help. Great. Dental A Team Consulting was built for you. It is a no judgment zone. It's a space where we truly will help you grow. And this is something we are so passionate about helping you become expert treatment planners, treatment presenters, increasing that case acceptance from doctor to team to treatment coordinators to where we truly are able.
to get these patients on our schedule. I'd love to help you and your team out. I'd love our team to be able to help you go to the heights you have and be able to help as many patients as we possibly can because they need your dentistry. They need your help. And I really would love to work with you. So DM us on Instagram, email us [email protected]. Go to our website, TheDentalATeam.com. Click on a call. I'd love to chat with you. I'd love to help you, give you some free resources, some free value. We are here to serve you and to make sure that you're able to live the best absolute life you possibly can. And as always, thanks for listening.
and I'll catch you next time on the Dental A Team Podcast.