99 Challenges

This episode focuses on YouTube. How can a business launch a YouTube show? How does the YouTube algorithm work? What are the options for a business to find its audience on video platforms? What is the future of streaming video? Are there more than just dull explainer videos for businesses? To discuss, I invited Gergo Szabo, CEO of Special Effects Media, a YouTube production agency.

This episode focuses on leadership during challenging times. How owners and co-founders should approach leadership? Can we learn leadership skills, and how? How leaders should respond to challenges? To discuss the topic, I invited Dr. Jonathan H. Westover, author, and professor of Organizational Leadership and department chair in the Woodbury School of Business and leadership consultant at Human Capital Innovations.

This episode focuses on how companies can organize engaging online events. Online conferences, workshops usually lack human touch - an emerging European startup is here to address that with built-in collaboration with attendees. I invited Alex Spahn, co-founder of Veertly to discuss the topic.

This episode focuses on how companies can adapt to the changing work environments. How can businesses create remote work policies? What are the key benefits of having a remote team? How can you get the necessary skills to create an amazing remote work landscape for your company? To discuss, I invited Iwo Szapar, co-founder of Remote-How.

This episode focuses on positioning and specialization. How daily publishing of content can help you to gain focus. When and how you need to specialize your business. What is the difference between specialization and finding a niche? What are the steps for a positioning process? To discuss, I invited positioning expert Philip Morgan who helps indie consultants to specialize & position their business.

This episode focuses on podcasting. How businesses use podcasting? Should you start a podcast as a business? Why podcasting equals networking? How should you create a process to create a great podcast? To discuss, I invited Jake Jorgovan, founder of Content Allies who helps businesses to launch and produce amazing podcast shows.

This episode focuses on coworking. What is the future of the office? How can we use work-from-home initiatives and coworking to boost local suburban neighborhoods' economies? How can support local business with suburban coworking centers? How can you share your home with other coworkers to do meaningful work? To discuss, I invited Christelle Rohaut, the co-founder and CEO of Codi, a shared office space solution provider.

This episode focuses on innovation. How does innovation work for companies? How to implement an effective innovation process? What is strategic foresight? To discuss the topic, I invited Chris Kalaboukis, the optimistic futurist. We also discuss why we can't learn from the past, and why are all futurologists are like meteorologists. And where are all the Tamagochis?

This episode focuses on how businesses can implement blockchain in their business. Should you hop on the blockchain train? How should you start with it? Do you want to outsource your blockchain project, or build in-house capabilities? For this discussion, I invited Freddy Zwanzger, Chief Data Officer and co-founder of Anyblock Analytics. Apart from the use cases for blockchain, we also discuss the future of blockchain. And cat avatars of the creative industry, obviously.

This episode focuses on marketing automation. Why a business should use marketing automation? How a business can improve their marketing with automation? How to get better open rates for your newsletters? For this discussion, I invited Joey Keller, CTO of Friendly, a Swiss-based marketing automation tool. Apart from the practical advices, we also discuss the fool-proof strategies for a successful marketing automation setup.