In the 99th episode of the Innovation Mindset podcast, powered by the Jim Moran College of Entrepreneurship, host Mark McNees welcomes Caity Burdash, the CEO and founder of Burdash Bikinis. Caity discusses her upbringing in Weston, Florida, the entrepreneurial influences of her brother and uncle, and the journey of starting her swimwear brand during the COVID pandemic. She shares the highs and lows of establishing her business, the impact of social media, and the importance of empowering women through her designs. Caity also touches on mindset challenges like imposter syndrome and how she maintains positivity and creativity in her work. Tune in to learn more about Caity's inspiring story and the future of Burdash Bikinis.

00:00 Introduction and Guest Welcome

00:32 Caity Burdas's Background and Influences

03:41 Starting Ash Bikinis During COVID

06:14 Challenges and Successes in Entrepreneurship

10:53 FSU Experience and Support

18:40 Imposter Syndrome and Overcoming Challenges

29:19 Future Plans and Reflections

31:11 Final Thoughts and Farewell