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Roger Sholanki on the Book4Time journey, why vertical beats horizontal, lessons from bad money, and how Seed Two Capital funds SaaS founders with operator-led support across GTM, metrics, and exit readiness.
Episode Notes:
• SeedTwo thesis: vertical SaaS and AI, seed to “second round”
• What Seed Two looks for: founder integrity, clean cap tables, credible roadmaps
• Scaling past the founder and building repeatable sales
• Enterprise integrations, hotels, and the Blue Ocean moment
By Prospekt Marketing AgencyRoger Sholanki on the Book4Time journey, why vertical beats horizontal, lessons from bad money, and how Seed Two Capital funds SaaS founders with operator-led support across GTM, metrics, and exit readiness.
Episode Notes:
• SeedTwo thesis: vertical SaaS and AI, seed to “second round”
• What Seed Two looks for: founder integrity, clean cap tables, credible roadmaps
• Scaling past the founder and building repeatable sales
• Enterprise integrations, hotels, and the Blue Ocean moment