Lou Edwards, popularly known as Captain Lou, has 30+ years of sales and marketing experience, offline and online, b to c and b to b. He considers himself “psychologically unemployable”.
After getting fired 5 times in a row, Captain Lou built several 7-figure sales operations from scratch on little more than an 8th grade education and fire in the belly.
His goals are to travel the world, not only fulfilling his own dreams and fantasies, but also those of his clients.
Captain Lou prides himself in showing niche group leaders how to cruise the world for free, with their own highly profitable “Special-Events-At-Sea”.
He is the Creator of Little Shop Of Cruises as well as the Producer / Planner of the amazing annual Internet Marketer’s mastermind – MarketersCruise.com
Nicola: Nicola Cairncross here and I am absolutely delighted to welcome to the podcast Captain Lou Edwards. It’s really very fitting that my first interview of the year is with Captain Lou because I have literally just a week ago got off a fantastic ship in the middle of the Caribbean with Captain Lou and 400 hundred of the world's brightest marketing minds and did we have a blast or did we have a blast?!
Captain Lou: Oh my goodness did we ever… I am still recuperating from the blast we had.
Nicola: I think everybody is. I only realised at day 3 that my ankles were swelling up because I was not drinking any water…I was just drinking frozen Margaritas.
Captain Lou: Awesome, awesome. I think that today I am going to be more of a Captain flu than Captain Lou but I will persevere.
Nicola: I’m Nicola Cough Cairncross today. So if I have to mute myself, that’s what’s going on. I was thinking to myself that’s OK because Captain Lou can talk for England or America. So I won’t have to say too much…
Captain Lou: No, No, No, Wait a second Nicola. I need you and your audience to help me overcome my extreme shyness.
Nicola: Oh, I have heard about this extreme shyness. It manifests itself in lots of different ways, doesn’t it? Largely on stage.
Captain Lou: That’s true. Most people’s greatest fear in life is to have a microphone in front of their face and speak on stage. My greatest fear is to not have a microphone.
Nicola: To have it taken away from you. That is awesome. I don’t even know where to start with the best bits of the cruise really because I loved the mastermind sessions, I loved the hot seat sessions, I loved the tips and tools sessions. Every time we were called to the Ebony lounge, I absolutely loved it.
Captain Lou: Yes, it’s hard to describe. We had people – the tried and true alumni, original friends and guests that have become family over the years that come back every year. It’s really quite an extraordinary mastermind and networking vacation with the perfect work and play balance. It’s my biggest event of the year, you know I do many group niche cruises and special events.
It’s hard to explain the experience that you and I just had. People just have to come and see for themselves what it’s all about. It’s an experience. It’s not a seminar or a conference or a trade show, but rather a unique relationship building experience that is kind of magical. I don’t know if its the formula that we have patented over the years or the wonderful people that we attract from all over the world. It’s really amazing.
Nicola: We walk around with our internet marketers badges on so everyone can recognise each other and you can reconnect because I’ve been there in 2009 and I’ve missed it since then because my business took a bit of a dive which all my listeners know about and I have built it back up again, and I was very proud to be able to get on the ship again this year.
You walk around the ship and everyone just talks to you who is an internet marketers cruiser and you just make new friends. And this really struck me on the ship – the staff who were just walking along corridors going about their business,
