When it’s time to pivot in your business, your personal brand plays a critical role in not only clarity, but a smooth transition that connects what you did before to what you’re doing now…and WHY.  In this episode, we interview our client and friend, Pat Mancuso (Founder of Mancuso Consulting Group).  We first met Pat several years ago when we were on his real estate focused podcast…we stayed in touch, and were honored when Pat asked us to help him build a brand to support his new business direction.  Today, we’ll talk about that journey, and why he says his branding investment has already returned multiples in the consistency of the messaging alone. 

Episode Highlights:

00:51 Meet Pat Mancuso: From Real Estate to Business Consulting

01:10 The Journey of Rebranding and Business Evolution

08:33 The Impact of a Strong Brand on Business

10:37 The Creative Process of Branding with Brandface

14:39 Navigating the Challenges of Branding and Entrepreneurship

22:32 Final Thoughts on Branding and Its Impact

27:10 How to Connect with Pat Mancuso and The Mancuso Method