At Callis, we take pride in putting together a great marketing team to develop and execute the best insights and strategies for our clients. Part of that comes from finding people with all types of business-related backgrounds, like sales, finance, or communications. Darren Grove, one of our account executives, is a prime example of that philosophy. Darren brings years of sales experience and high-level business education to our team. In this episode, Cliff and Darren cover a lot of ground on what makes a great sales, business, and marketing professional.

What you’ll learn: 

• Darren’s rural American background, growing up in both Minnesota and Alaska, and how that exposure led him to pursue a degree in aeronautics
• Darren’s enjoyment of flying drones and some recent examples of where he has been able to utilize his aviation skills and knowledge
• The strategies and paradigm shifts Darren saw throughout the course of his sales career
• Why it’s important that marketers have a knowledge of business to be successful
• Darren’s experience in the medical sales arena and learning how to deliver your pitch to highly educated medical personnel 
• How Darren’s sales and B2B experience has transferred to marketing and insights from his entrepreneurial education
• Darren’s hobbies and interests outside of work and why he prefers the rural American lifestyle