Mastering Social Media for Schools

A Chat with a School Communications Veteran: Nicole Kirby, APR


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Not many school communicators take on the role of “director” at the age of 23. But in this episode, you’re going to meet one!


IN THIS EPISODE, NICOLE EXPLAINS:

  • How her dream career in journalism led her to a school communications role.
  • Who she reached out to for mentorship and professional growth opportunities when she was starting out.
  • Why her district was one of the first to adopt Facebook back in 2009.
  • What her team does to balance representation of 20 school buildings on social media.


SPECIAL GUEST

Nicole Kirby, APR

Director of Communication Services

Park Hill School District, MO

President-Elect of NSPRA


Follow Nicole on Twitter: @kirby310

Email: [email protected] 


School Website: https://www.parkhill.k12.mo.us/ 

Facebook: https://www.facebook.com/ParkHillSchoolDistrict 

Twitter: https://twitter.com/ParkHillSchools 

Instagram: https://www.instagram.com/parkhillschools/ 



USEFUL INFORMATION

  • Today’s #K12PRtip blog reference - Top 10 Ways to Start a Post
  • Gather feedback from your community - a link to Park Hill Listens on their homepage. 
    • Their tool of choice - Bang the Table
  • Nicole’s first blog for NSPRA on Social Media in 2011 - Lessons from a Corporate Social Media Guru
  • Register now for the NSPRA National Seminar - New Orleans. You can attend in-person or virtually. Click here!

MORE RESOURCES

Free Video Training: Learn the simple secrets behind social media for K12 schools!

Sign up for our free e-newsletter - click here

www.SocialSchool4EDU.com

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Mastering Social Media for SchoolsBy Andrea Gribble

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