Technology has changed the home improvement industry, but choosing the right tools is what separates growing companies from everyone else. In this episode of the Ingaged Podcast, Dean Curtis, CEO of Ingage, sits down with Tim Musch of Paradigm Vendo to discuss tech adoption, building the right tech stack and why clarity in marketing and sales is critical to winning more deals. They explore how the industry has evolved, how today’s buyers shop differently and how business owners can simplify the customer journey to build trust and close more sales.