REALLY Know Your Customer

A Crucial Step On The Customer Journey: Retention And Churn Management With Tony Sternberg


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Meet Tony Sternberg, Co-Founder & CEO of ProsperStack, an automated retention platform for subscription businesses. Consider this: You’ve had it up to “here” with your streaming service and you call to cancel your subscription. ProsperStack partners with said streaming service to create a unique retention strategy for what happens next after you live chat or call the provider.

 

It’s unique because the next subscriber will encounter a different experience based on their individual attributes, such as how long they’ve been a customer or how frequently they utilize the service. ProsperStack integrates this data to give the providers deeper insights around customer retention.

 

Tony Sternberg is leading the charge for this fast-growing company and bringing a new light to how to really know your customer.

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REALLY Know Your CustomerBy Betsy Westhafer and Tony Bodoh

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