The CX team is the face of the company. The customer relationships they build and nurture are the basis for both short-term and long-term success.

On CX day, we celebrated these unsung CX professionals all over the world. We hosted a wide-ranging discussion about everything CX with Subreina Thelwell , Senior Customer Success Manager at Uniphore , and answered your burning questions about the function.

We discussed:

-Why CX is a team sport

-What CX leaders should focus on

-How to encourage sales to focus on CX

-What skills should a CX professional have

-The future of CX

Keep connected with Conversations That Matter at Apple Podcasts, Spotify, or www.uniphore.com.

Want to be a guest on Conversations that Matter? Email [email protected].