India is set to become the sporting capital of the world, athletes will be at the centre of sport's growth and 'recession proof' opportunities await founders of sports companies in 2023 and beyond. 

These are just a few of Andrew Petcash's views on the future of sports.

The US college basketballer turned sports business influencer and investor is the founder of Profluence, where he is building a community around cutting edge insights into the trends, people and companies that are shaping the next era of sport.

Andrew now has more than 30,000 subscribers following his weekly newsletter and podcast, and over 100,000 followers on social media. 

Andrew joined The Big Deal to talk about the biggest trends, opportunities and challenges in sport, including:

• Why Asia, especially India, is bringing the biggest growth opportunities
• The influence of betting on sport (it's not just about the money)
• Why athletes have gone from a commodity in sport, to being at the centre of the industry's growth (and it has nothing to do with what happens on the field)
• The changing face of media and distribution
• The commercialisation of grassroots sport is the next emerging opportunity
• Why now is the best time to build a sports company

And much more.

Profluence: https://profluence.com 

Profluence newsletter & podcast: https://www.petcashpost.com/ 

Tune in and let us know your thoughts.

Just reply or comment to our The Big Deal emails, or send a voice note to [email protected] to be included in the next Talkback With Tredders episode!

About The Big Deal

The Big Deal reveals the dollars, details and drama behind the business of sport, in Australia and around the world. 

Subscribe to the weekly podcast on your favourite podcast player, and join our community and get a weekly wrap of sports deals, breaking sports business news and much more at: www.thebigdeal.au

The team

Warren Tredrea is an AFL hall of famer, premiership captain, 4 x All-Australian and media commentator. Show creator Andrew Montesi is an injury prone marketer and former TV sports reporter.

The Big Deal podcast is brought to you by Apiro Marketing and Apiro Media, and part of the DM Media network.

For business enquiries contact Antony: [email protected] 

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