I met up with Susan Petersen on Taco Tuesday at Blue Poblano in Orem, UT. Susan built Freshly Picked — a highly-coveted leather baby moccasin empire by making milestone moments for parents and babies not only stylish but truly memorable! I wanted to learn why she believes in the power of brand experience, what she does to create it and how it’s helped her thrive. All…over tacos. It really doesn’t get much better than this!