Johnny Tanner, YouTuber and entrepreneur, shares tacos with Scott at Don Joaquin Street Tacos while they discuss secrets of brand experience for his YouTube channel The Tannerites.

Jeff Kearl, entrepreneur and CEO, shares tacos with Scott at Sancho's Tacos in San Clemente, CA as they discuss secrets of customer experience at his company Stance socks.

Cydni Tetro, CEO and founder, shares tacos with Scott at Rico Cocina in Salt Lake City, UT as they discuss secrets of brand experience at her company Brandless.

Clay Olsen, founder of a non-profit, joins Scott for tacos at El Mexiquense in Lehi, UT while they discuss secrets of customer experience at his organization Fight the New Drug.

Ravi Patel, actor and entrepreneur, joins Scott for tacos at Guisados in Burbank, CA while discussing secrets of customer experience at Ravi's company This Saves Lives.

I set up a taco delivery from Sobe Eats in Utah for a Zoom call with Davis Smith, CEO at Cotopaxi right in the thick of our global pandemic. I wanted to follow-up with him from our last taco conversation and learn how he’s navigating the crisis, how he’s keeping his company culture alive and engaging with his team and how they are reimagining human connection and brand experience during times of social-distancing and uncertainty. Raw. Real. Live inspiration…all over tacos.

I met up with Trent Ulicny at Sol Mexican Cocina in Newport Beach, CA. A serial entrepreneur, Trent has founded and is currently running businesses in everything from gelato to sake to retail sports nutrition where his success has been founded on creating a brand experience that empowers others to conquer their insecurities. I wanted to learn why he believes in the power of brand experience, what he does to create it and how it’s helped him thrive. All…over tacos. It really doesn’t get much better than this!

I met up with Binod Rai on Taco Tuesday at Tacos Mi Caramelo during his visit to Utah. Twenty-eight years ago, Binod and his father started Insight Himalaya. They lead expeditioners on treks to Mt. Everest base camp in Nepal where the spirit of Namaste is alive and well — and infused into everything they do as they literally take brand experience to a whole new level. I wanted to learn why he believes in the power of brand experience, what he does to create it and how it’s helped him thrive. All…over tacos. It really doesn’t get much better than this!

I met up with Susan Petersen on Taco Tuesday at Blue Poblano in Orem, UT. Susan built Freshly Picked — a highly-coveted leather baby moccasin empire by making milestone moments for parents and babies not only stylish but truly memorable! I wanted to learn why she believes in the power of brand experience, what she does to create it and how it’s helped her thrive. All…over tacos. It really doesn’t get much better than this!

I met up with Josh Searle at Mexicali Tacos & Co. in Los Angeles. He started a custom soda shop entirely inspired by the idea that every one of us needs a pick me up. I wanted to learn why he believes in the power of brand experience, what he does to create it and how it’s helped him thrive. All…over tacos. It really doesn’t get much better than this!