Working Hard, Hardly Working

Ep.49 A Rare Behind The Scenes Into REFY'S Jess Hunt + The Untold Story Of How She Shook The Beauty Industry

07.10.2023 - By Grace BeverleyPlay

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There’s no question Jess Hunt, co-founder of REFY, social media influencer and model has taken on the entire beauty industry. Having amassed a huge 1.8 million followers just on Instagram, Jess has turned her influencing empire into entrepreneurial success.

In November 2020, Jess launched the beauty brand REFY with co-founder Jenna Meek. Having wild success with the revolutionary Brow Sculpt having a 100k waitlist and once launched had sold out within just 6 weeks. Since, the Brow Sculpt has become a firm cult favourite, Jess and Jenna has expanded its product range and is now stocked in Selfridges and Sephora across the UK, US and Canada. Selling more than 2.5 million products and a 50 million GBP valuation Jess shares her sensational story, from the reality of the influencer industry, to changing careers and what it takes to be the co-founder of REFY.

The crazy story behind Jess Hunt's photoshop story How Jess Hunt became a viral influencer How Jess Hunt co-founded viral beauty brand REFY How Jess Hunt grew REFY to selling over 12 million products Jess Hunt on the power of influencer marketing

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