How can MedTech innovators effectively bring life-changing technologies to market in a complex healthcare world?

In this episode of Knack 4 Business, we welcome Dan Gibson of Gibson Growth Insights, a MedTech sales leader with over 20 years of experience. Dan has helped pioneering companies bridge the gap between innovation and impact—especially in the intricate systems of healthcare in North America.

From deep sales strategy to navigating regulatory challenges, this episode offers listeners a masterclass in how to sell complex medical solutions and thrive in a competitive marketplace.

🎙️ Watch the full episode on YouTube: Click here

Key Topics Covered:

• How to bring MedTech innovations to market successfully
• Sales leadership best practices in regulated industries
• Key differences between U.S. and Canadian healthcare
• How AI and machine learning are transforming MedTech
• What startup founders need to know about selling complex tech
• Leadership tips from decades in the field

Guest Resources

📧 Email: [email protected]
🌐 Website: gibsongrowthinsights.com
🔗 LinkedIn: Dan Gibson

Supporters & Special Thanks

• Carl Richards, Podcast Solutions Made Simple – expert podcast producer
• Fred Crouch, Property Wizard Podcast – real estate investor and podcast cohost
• Jovan Strika, @Hive Coworking – vibrant community for business networking
• Melanie Webber – invaluable business partner and producer
• Wayne Pratt, Motive8U Inc – podcast cohost and business coach
• Bernie Franzgrote – host and co-creator of Knack 4 Business

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Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.

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It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life.