Are you struggling to find meaningful stories to tell? You know that they are out there but people just won’t share them with you! Well, today’s guest is going to share her secret for discovering those stories. Veronica Johannsen is a trained journalist and her simple strategy helped land her school district on the Today Show!

IN THIS EPISODE, VERONICA SHARES:

• Her journey from TV reporter to school communicator
• Why she spends time each day on one of her eight school campuses
• How she digs in through video interviews to find the story
• The process of how one powerful story about Ms. Smith made its way all the way to the Today Show!

SPECIAL GUEST

Veronica Johannsen

Director of Communications and Special Projects

Brenham ISD, Texas

Email: [email protected]

Instagram: @v_gallegos

School Website: https://www.brenhamisd.net/ 

Facebook: https://www.facebook.com/BrenhamISD/ 

Instagram: https://www.instagram.com/brenhamisd 

Twitter: https://twitter.com/BrenhamISD 

YouTube: https://www.youtube.com/channel/UCB81E-cohXPUB5I250DQx8w 

USEFUL INFORMATION

• App for Video Editing - Video Leap
• Original Wanda Smith Story: https://www.facebook.com/BrenhamISD/videos/373501197286725 
• Link to the two NBC live hits: https://www.brenhamisd.net/page/article/1414

MORE RESOURCES

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