In this episode I'm sharing a very important story - a tale of two 7-figure CEOs, each running a $1M business, but in two very different ways. The story has a very important lesson for anyone growing a course business in 2025 and beyond.

This episode is unlike anything else I've ever done before, and you won't want to miss it. When you hear it, you'll understand why.

➡️ Read the full blog post here

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• Register for the new live "what's working now" workshop: www.mariahcoz.com/workshop

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• "Equilibrium" training: mariahcoz.com/blog/framework-based-business

In this episode:

• "Jess" and "Joy" are two CEOs who have both built successful businesses, but in very different ways

• Jess often prioritized short term revenue, while Joy sometimes took a slow-down-to-speed-up season

• Jess's business is heavily reliant on zoom calls, her energy, and "access" to her, while Joy focused on creating streamlined client systems and async support structures

• Jess realizes she needs to make some strategic shifts and calls Joy asking for advice…

• You'll have to listen to the whole thing to see what happened next!

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz/com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join