In this episode I'm sharing a special invitation to join us in the all-new, Champagne Room Mastermind experience I'm leading. I share why I'm leading a new mastermind designed for the moment we are in right now, how it works, the new curriculum I'm teaching live and more!

Apply for the new mastermind here: https://mariahcoz.com/apply

Including a personal share about where I've been the last few months, and how everything has shifted rapidly in a matter of days. Remember, you can decide how you want to show up at ANY time. I guess I just continue to be a living, breathing example of that, ha!

➡️ Read the full blog post here

In this episode:

• Where I've been the last couple months since our last episode

• The moment I "woke up" and snapped out of it and what's happened in just the last 2 weeks

• Why I never rush or force anything and trust the perfect timing

• All the details about the new Champagne Room Mastermind experience - how it works, the new curriculum, who it's for and more!

• More details about the new content I'm teaching live that I haven't shared anywhere else

• Creating the mastermind we need for this precise moment in time and how I'm leading the group I've been dreaming about

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz.com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join

For a limited time, you can listen to the audio of my free workshop + tell-all Q&A session about "What's Working Now for Daily Evergreen Course Sales with a Completely Clear Calendar” on the podcast!

🤓I highly recommend you watch the video, because the visuals, images, and diagrams show you in detail all the funnels, strategies and systems I’m talking about.

➡️ Watch the full replay and enroll here!

In this replay:

💰 What my high-level clients are focused on + implementing in 2025

💗 Async programs + sale systems (zero sales calls, no zoom calls, clear + spacious calendar)

🔥 Strategic “low ticket lead gen” offers

📈 The 2 evergreen funnels everyone is clamoring for 

📝 “3X Micro-Content” = daily evergreen course sales

🤓 Tell-all Q&A session about evergreen funnels, async biz models, pricing, sales and more!

PLUS All the details about our Live 8-Week Profit Architecture ACCELERATOR, and how to enroll!

Resources + Links:

• Visit the site - www.mariahcoz.com 

• Shop - www.mariahcoz.com/shop 

• Blog - www.mariahcoz.com/blog  

• The Newsletter - www.mariahcoz.com/join 

In this episode, I'm breaking down the 3 different 8-Week Action Plans from the Profit Architecture Accelerator, so you can choose which one you will focus on in our 8 Week LIVE cohort together!

This is pulled directly from the pre-work for the Profit Architecture Accelerator, as step 1 is to choose your area of focus for our 8-Week LIVE coaching cohort.

➡️ Watch the video HERE.

Profit Architecture teaches the entire evergreen ecosystem of funnels + offers, with a full 12 months of time to execute. Over your 12 months, you'll implement all of these different offer types, products, and strategies into a cohesive ecosystem.

I mention the episode "How To Build Your Evergreen Ecosystem in Under 12 Months (Your Detailed Month By Month Plan)" as a zoomed-out view of what you will build over 12 months in the program.

Today, you need to choose which 8-Week Action Plan you will be focused on first (day-by-day custom calendar).

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit

Register for the free, live "Ask Me Anything" Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

• The 3 main offer types you can choose from and how to decide where you should start

• Why I recommend you build out the low ticket offer + funnel last (it's very intentional)

• How to launch and go evergreen in just 8 weeks - week by week plan in detail!

• The major differences between a signature course + high ticket program you need to understand

• Pre-selling, re-launching an existing offer, and more!

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz.com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join

In this episode, I'm sharing 3 strategies I wish I had implemented sooner in my business journey!

If you've hit a revenue plateau or ceiling, or just feel stuck not knowing what exactly is going to catapult you to the next level, this is what I would focus on (and what I tell my multi-million dollar clients too).

I don't believe in "mistakes" or "regrets", but I DO wish I had known how impactful these 3 things were so I wouldn't have procrastinated and put it off so long.

Because once I did these 3 things, everything I was doing amplified like WOAH!

I've been doing this for 10+ years and worked with thousands of students and clients, so I know what really moves the needle and what doesn't. These 3 strategies are things that can just take everything you're already doing and add fuel to the fire!

There's always "reasons" for putting things on the backburner and procrastinating implementing new strategies, but I really want to encourage you to focus on these few things that make a huge difference.

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit

Register for the free, live "Ask Me Anything" Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

• What I recommend you do first + next if your sales are flat or revenue has plateaued

• The 3 biggest opportunities you have to increase sales + revenue now

• Which offer type brings in the most revenue (from 10 years of data) - and the tradeoffs that come with it

• The 1 big shift that changed the trajectory of my business 10 years ago

• My $15k "mistake" and how I turned it around

• The low ticket offer strategy I resisted for way too long - then exploded our sales

• The "order of operations" to unlock your next level

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz.com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join

In this episode, I'm sharing a big lesson inspired by a conversation with one of my multi-million dollar clients - it might just be the reminder you needed today too.

If you've ever felt like a small fish in a big pond, or like you don't "belong" in the rooms you find yourself in, or you just need a reminder about how special what you do is…this is for you.

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit

Register for the free, live "Ask Me Anything" Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

• The weird reason my $5M-$100M clients hire me and join my programs

• What to do when feeling like you don't "belong in the room"

• Every time you feel like you're behind or not good enough, remember that someone else wishes they had what you have

• Taking back your power and remembering who you are

• What's more impressive than followers, fame, or high revenue

• How to incorporate this mindset into your messaging, copy, and content

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz.com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join

Shifting to a framework-focused business will set you free. This is one of those things that once you see it, you can't unsee it and you'll wonder how you have gone this long without realizing it!

This has been a huge a-ha moment for me and my clients, and I find myself linking my multi-million dollar clients to this training all the time! It comes up week after week, and I knew I needed to share it with you here.

So much of the burnout, resentment, and growing pains that people experience as course creators, coaches and CEOs is because they don't make this shift sooner. They aren't even aware of the shift and how their marketing is creating more of this "problem".

A few years ago, I shifted into a business model that puts the focus on my frameworks, processes, resources and IP - rather than my time, energy, attention or personality.

It's all about leading with your process, your method, the outcome of what you teach and using that as the cornerstone of your marketing, rather than how much access, time, or attention they get from YOU yourself as an individual.

This shift will set you free!

You can watch the full video training I mention in this episode here: https://mariahcoz.com/blog/framework-based-business

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit

Register for the free, live "Ask Me Anything" Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

• The shift all of my multi-million dollar clients are making right now

• How to break through a revenue plateau or ceiling with this shift

• Why things feel so heavy and overwhelming and how to turn it around

• Specific tweaks to make to your copy, marketing and language right away

• The Commodization and Commodification of your personality, products and time and how to stop it

• The life-changing freedom that comes from a framework-focused approach

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz.com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join

It's time for another "Year in Review"! In this episode, I recap 2024 - what went well, what didn't work out, where we landed and what changed everything for us this year. It's full of juicy lessons learned and behind-the-scenes stories I haven't shared, so grab some tea and enjoy!

I run a 7-figure course business with no zoom calls on my calendar, 1 team member, working

It's really simple. We focus on evergreen sales. We do 1-2 launches per year. I love the creativity I get to bring to my work. Come behind the scenes and see what we did in 2024 and the lessons it taught me.

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!)

Join today: mariahcoz.com/profit

Register for the free, live "Ask Me Anything" Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

• The two very distinct "halves" of 2024 (one was not so good, one was way more fun)

• My "line in the sand" moment that changed everything (you can watch on video, ha!)

• The "how" matters more than ever - why finding a sustainable way to run your business is key

• Unlocking my personal power and reclaiming "annoying" to blow up our sales

• Evergreen funnels, launches, mistakes and more

• The decision that lit a fire under my butt and actually paid off

• "Low Ticket for Leads, Premium for Profit"

• Realizing there is no endgame and why I'm cool with that

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz.com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join

HUGE ANNOUNCEMENT!

We are SO excited to be hosting a LIVE, 8-Week Accelerator experience in Profit Architecture through March and April!

Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!)

Join today: mariahcoz.com/profit

⏰Enrollment closes Monday March 3rd. We kick off 8 Weeks of LIVE support on March 4th.

Join TODAY to immediately start on the powerful pre-work, get bonus time in the program, and complete the "Cash Injection Challenge" before we even start! All details are in the episode!

➡️ Read the full blog post here

Enroll in the Profit Architecture Accelerator LIVE 8-Week Experience here: mariahcoz.com/profit (doors close March 3rd, we kick off March 4th! Get bonus time in the program + more the sooner you join.)

Register for the free, live "Ask Me Anything" Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

• Everything you need to know about the upcoming Profit Architecture Accelerator LIVE 8-Week Coaching Cohort

• All the details about how it works, when we're starting, the 8-Week Action Plans and more

• Why you should join ASAP to get a head start and bonuses!

• Why I'm doing this now after years of 100% async programs and zero zoom calls

• Will I ever do something like this again? (hint: probably not, so join us for this special experience!)

• How we'll be celebrating your hard work after the 8 weeks and what comes next

• Why I'm not charging anything extra for this one-time LIVE experience (even though everyone told me I should)

• Important announcements about enrollment closing, changing payment options and more

Enroll in the Profit Architecture Accelerator LIVE 8-Week Experience here: mariahcoz.com/profit (doors close March 3rd, we kick off March 4th! Get bonus time in the program + more the sooner you join.)

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz.com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join

In this episode, I'm sharing one major thing I am not doing next year and why, and how you can assess if maybe you need to stop wasting time on this one thing too!

In October, I posted this on social media:

"Rather than spending any time throwing together a last minute Halloween offer today, which would be irrelevant by tomorrow, I spent my precious, limited work time today putting together a digital product and all new ad campaigns that will literally make sales 24/7, 365 days/yr when we publish them tomorrow 🤷🏼‍♀️

There are people who *say* things like "work smarter not harder!" to be cute, and then there are people who actually act accordingly 😉"

Today, I'm breaking down something that I did not find worthwhile in 2024 and won't be doing next year, and how I would approach seasonal sales to make it fun and easy for you.

You're better off spending the time you would put into a one-time-use promotion into an evergreen funnel that will serve you every day for years to come!

➡️ Read the full blog post here

In this episode:

• The one thing I won't be doing in 2025 and why

• The difference between a simple flash sale + a whole custom promotion

• How Black Friday solidified my decision on this

• Why "one-time-use" activities and promotions aren't the highest ROI

• How this applies to my content strategy in 2025

• Why I'd rather spend 3 days building an evergreen offer + funnel + ad campaign than a "once a year" sale

• How to assess the highest ROI and most profitable best use of your time projects in your business

In this episode I mention Map Your Model, which you can find at mariahcoz.com/model

I mention the free masterclass at mariahcoz.com/profit - highly recommended!

You can get my flash sale templates at mariahcoz.com/flash

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz.com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join

In this episode, I am walking you through 2 variations of detailed month-by-month plans for building out your entire evergreen ecosystem of offers, programs, products and the evergreen funnels to sell them in under 12 months (including lots of buffer time and breaks!).

As we head into a new year, I wanted to break down a clear path to how you can organize and utilize the next 12 months to build out each piece of the overall "ecosystem" of offers, funnels, launches and sales systems that we are always talking about. This episode will give you a detailed breakdown of exactly what to focus on each month to build out your low ticket offers, signature courses, high ticket programs, evergreen funnels and more optimizations in less than a year!

Pay special attention to the "no new things" months - those are just as important to your long term success as the more detailed 4-week and 8-week project plans.

➡️ Read the full blog post here

In this episode:

• 2 different ways to build out the full evergreen ecosystem in under 12 months

• Detailed step-by-step and month-by-month plan for the next year

• Why I started with lower ticket offers and built up to premium programs over time, but why you might want to do the opposite (with example calendars for both)

• Exactly what to do each month to have all of your evergreen offers + funnels created by the end of the year

• Why taking breaks and "maintenance mode" months are so important

• The "order of operations" for building out each type of offer from low ticket to premium to high ticket

• My recommendations for you based on taking thousands of students and clients through this process

• Why having the "shortcut" means you will take much less time to set all this up than it took me!

Join Profit Architecture and watch the free masterclass I mentioned here: www.mariahcoz.com/profit

Resources + Links:

• Visit the site - www.mariahcoz.com

• Shop - www.mariahcoz.com/shop

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join