User reviews are the first resource to help consumers discover how good a product or service is; what other buyers liked and disliked.  What if most of those reviews were fake…?

It’s a horror movie staple and it always works - the jump scare!!

Can a film lead to an actual, measurable shift in culture and society?

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Episode Sources/Go Deeper:
https://www.chicagotribune.com/business/ct-biz-amazon-fake-reviews-unreliable-20201020-lfbjdq25azfdpa3iz6hn6zvtwq-story.html 
https://www.businessinsider.com/amazon-fake-reviews
https://www.slashfilm.com/552769/a-brief-history-of-the-horror-movie-jump-scare/
https://www.looper.com/149503/movies-that-actually-changed-the-world/

http://www.commutethepodcast.com

Follow Commute:
Instagram - instagram.com/commutethepodcast/
Twitter - @PodcastCommute
Facebook - facebook.com/commutethepodcast