Jeff Joseph, president of SIIA, the Software and Information Industry Association, joins the A100 podcast this week. He shares insights about how associations can take a thoughtful approach to DEI and promote better outcomes by looking at how you can differentiate yourself and provide truly helpful resources for your members rather than something duplicative of what they could already do on their own.

Associations need to ask themselves these questions: How can we make an impact? What’s going to be most valuable to our members? How do you make a business rationale out of this as well?

He also talks about looking inward first and walking the walk as an association as well as welcoming a diversity of viewpoints in the workforce as well so everyone feels comfortable bringing their full self to work.

Check out SIIA's newest member benefit: a brand new microsite dedicated to Diversity, Equity and Inclusion (DEI): siia.net/dei

Finally, we chat about some policy issues and get to know Jeff better including hearing about his famous (or infamous) Dad band. This is an episode you won’t want to miss!

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