Association Transformation

A unicorn and puppy proposals: fresh perspectives on association leadership


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You’ve heard the debate: Association CEOs should come from industry. Others insist the chief staff executive should be a tested nonprofit leader. Well, we found a unicorn who breaks all the stereotypes. Elisa and Andrew are joined by Terry Baker, CEO of the Society of American Foresters, who reminds us that leadership success isn't based on industry versus association but rather the intentional combination of both. Oh, and he shares his leadership secret of “puppy proposals"...

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Association TransformationBy Brewer Pratt Solutions & Elevated

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