Summary

Tejs Rasmussen, Chief Product Officer of Creative Force sits down to talk about the growth of the platform in the last year, and what 2022 may hold for the product and for the Creative Force team. 

Key Takeaways

• Creative Force launched a brand new module for editorial production, built from the ground up and put the company right back in the chaos of learning what works and what doesn't
• There were many updates to Creative Force in 2021 that were intended to enhance the logic of the platform. 
• A big workflow update to Creative Force is color reference logic, which is now best in class in creative production. 
• Conditional Style Guides and Production Types was a big improvement over the previous iteration, that allows for much smarter construction of a studios production needs. 
• Aside from the tech, Creative Force as a team and a company has grown a lot in 2021. The company was bought out by the founders, COVID impacted our ability to recruit so we had to pivot to growth in other ways. 

Resources

Check out past release notes from Creative Force here

Tejs Rasmussen on LinkedIn

Credits
Produced by: Creative Force - creativeforce.io
Edited by: Calvin Lanz Sound - clsound.net
Hosted by: Daniel Jester - danieltjester.com