Master Your Millions

Aaron Young: Lessons from a 40-Year Veteran on Building a Thriving, Unshackled Business (Part 1)


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About Aaron Young:

Aaron Young, is a lifelong entrepreneur,  trusted advisor to CEOs and business owners, and creator of The Unshackled Owner a program for entrepreneurs looking to build a business and not just a glorified job.

Aaron is Chairman/CEO of Laughlin Associates, a 50-year-old company that has helped over 100,000 entrepreneurs start, grow, and profit from their businesses. This has given Aaron an ideal vantage point to observe common mistakes and successes in businesses .


In this episode, your hosts, Jason and Scott, together with Aaron Young discuss:

  • Avoiding selling out your dreams for "brass handcuffs"
  • Selling what the market wants, not what you think they should want
  • Working towards specific outcomes, not just busy work
  • Hiring smart people as quickly as you can afford to
  • Being the first to take a pay cut, last to get a raise to prioritize the business


Key Takeaways:

  • Entrepreneurship is not about sacrificing your dreams for financial security, but instead - learn from Aaron’s father's experience and avoid selling out your aspirations for "brass handcuffs" that will only hold you back in the long run.
  • Successful entrepreneurs don't force-feed their products or services to the market. 
  • Aaron emphasizes the importance of defining specific outcomes you want to achieve and then structuring your work to move towards those goals, rather than just going through the motions.
  • Rather than trying to do everything yourself, identify your weaknesses and bring on skilled individuals who can complement your strengths and drive the company forward.
  • As a business owner, you should be the first to make financial sacrifices and the last to reap the rewards.


"Don't sell yourself out for brass handcuffs that are that are just going to rust and scratch you up.” — Aaron Young


Connect with Aaron Young:  

Website: https://aaronscottyoung.com/ 

LinkedIn: https://aaronscottyoung.com/ 

Facebook: https://www.facebook.com/strategicthinkingpartner 

Twitter (X): https://x.com/aaronscottyoung 

YouTube: https://www.youtube.com/laughlinusa 



Connect with Jason and Scott:

Website:     https://henderxcapital.com/masteryourmillions

X (Twitter): @MasterYourMs https://twitter.com/MasterYourMs 

Facebook:  https://www.facebook.com/groups/realestateinvestorsofutah 

Instagram: @henderxcapital https://www.instagram.com/henderxcapital/

         @jasonihenderson https://www.instagram.com/jason.henderson/ 

Email: [email protected], [email protected]

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Master Your MillionsBy Dr. Jason and Scott Henderson