Close Call: Real-world sales strategies for startups and SMBs

A/B testing cold emails (without a statistically-significant sample size)

10.06.2015 - By Steli Efti from ClosePlay

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Here's a simple strategy to A/B test your cold emails if you don't have enough data to achieve statistical significance.

Read the full blog post ► http://blog.close.io/ab-testing-cold-emails

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