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For too long, we've regarded e-commerce not as a service but as a technology, which we are conditioned to merely observe aloofly from an analytics dashboard and maybe occasionally poke with a stick. As a result, we got abandonment issues, literally, 70% cart abandonment rates, a number unchanged for more than a decade. And while many are rolling out the technocentric carpet for our new AI Robot Savior Overlords, Owen Landon of CartConvert suggests that in this case the most effective layer of your tech stack is Humans?
In this episode we cover:
For too long, we've regarded e-commerce not as a service but as a technology, which we are conditioned to merely observe aloofly from an analytics dashboard and maybe occasionally poke with a stick. As a result, we got abandonment issues, literally, 70% cart abandonment rates, a number unchanged for more than a decade. And while many are rolling out the technocentric carpet for our new AI Robot Savior Overlords, Owen Landon of CartConvert suggests that in this case the most effective layer of your tech stack is Humans?
In this episode we cover: